Global industry programme for enterprise messaging. Creating a more transparent, innovative and fraud-free market

NETWORK

MARKET

ENTERPRISE

CONSUMER

Best practices shaping the sustainability and future of messaging

Taking a cross-ecosystem approach, MEF’s Future of Messaging Programme brings together all stakeholders in the mobile messaging ecosystem, to achieve a common goal to promote and accelerate best practices in order to limit fraudulent behaviours and identify new opportunities for enterprise messaging. The self-funded initiative is part of MEF’s ongoing commitment to advocate industry best practice and self-regulation across the mobile ecosystem.

Enterprise Messaging performs an essential role as a critical communication channel – building user relationships, delivering customer updates, alerts, authentication etc. Something about growth. The market faces some key challenges, changes and opportunities, including:

  • Fraudulent practices undermining market value
  • Commoditisation – buyers do not always perceive the benefits of using trusted routes
  • Evolving regulatory landscape
  • Changing dynamics – new technologies and market entrants
  • New use cases from across ever-expanding enterprises and sectors

MEF’s Future of Messaging Programme was founded in 2015 to help its participants address the challenges through collaboration and leverage new business opportunities via two dedicated workstreams Fraud Management and Market Development, and in 2018 launched its Trust in Enterprise Messaging service.

Creating practical solutions to limit fraud, educate the ecosystem and increase consumer trust

 

Go to workstream

Raising awareness of enterprise messaging as a premium and trusted channel whilst promoting innovation

 

Go to workstream

Working Group Members

3Cinteractive

3Cinteractive

Apprentice Valley

Apprentice Valley

BICS

BICS

BulkSMS.com

BulkSMS.com

DIMOCO Messaging

DIMOCO Messaging

FICO

FICO

Fortytwo

Fortytwo

Gemalto

Gemalto

Go4Mobility

Go4Mobility

Global Message Services

Global Message Services

Global Telco Consult

Global Telco Consult

iconectiv

iconectiv

IMImobile

IMImobile

Infinite Convergence Solutions

Infinite Convergence Solutions

Infobip

Infobip

iTouch

iTouch

JT Global

JT Global

Kaleyra

Kaleyra

mGage

mGage

Mitto

Mitto

MMDSmart

MMDSmart

Mobilesquared

Mobilesquared

Modica Group

Modica Group

Movile

Movile

Movitext

Movitext

Neustar

Neustar

Nexmo

Nexmo

OpenMarket

OpenMarket

Quiubas Mobile

Quiubas Mobile

Rdcom.it

Rdcom.it

RealNetworks

RealNetworks

Rocco

Rocco

Route Mobile

Route Mobile

SAP

SAP

Sendit

Sendit

Sinch

Sinch

Tata Communications

Tata Communications

Telefonica

Telefonica

Telenor

Telenor

Telnyx

Telnyx

TWW

TWW

Tyntec

Tyntec

WMC Global

WMC Global

XConnect

XConnect

Find Out More

For more information on the MEF Future of Messaging Programme, or to discuss how you can join, please leave your details below.

From the Blog

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MEF at MWC19: Messaging now and in ten years’ time

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Interview: Anam – Machine Learning & Analytics are the key to fighting next-gen A2P fraud

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Mobilesquared: operator revenues set to grow by transferring to A2P RCS

Chief Data Analyst at Mobilesquared Gavin Patterson shares findings from their latest report which suggests that mobile operators' revenues will grow if they transfer from A2P SMS to A2P RCS, with every US$1 earned from SMS in 2022 equating to US$5.67 from RCS. A2P SMS messaging has already proved its…