As highlighted in the recent member update, to stimulate action by MEF Members, a series of web-based sustainability sessions were organized last year and are being continued in 2023 and beyond.
In this way MEF hopes to contribute positively to stimulate CO₂ reductions by you, our Members.
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February 2024 – Meffys Sustainability Award 2024 – nominations open
During Mobile World Congress 2024 in Barcelona, the popular Meffys awards from the Mobile Ecosystem Forum (MEF) will, once again, feature a special sustainability award. The MEF Sustainability Award will honour those ICT companies, within the global Mobile Ecosystem, who have made sustainability an integral part of their business activities.
“Sustainability is now an essential part of doing business. Every company must do what it can to mitigate climate change. ICT companies have a two-fold role to play; they can be more environmentally friendly themselves, and they can help other businesses to reduce their impact though a variety of technology solutions. This award looks to celebrates those making a real difference.” said Dario Betti, CEO of MEF.
The MEF Sustainability Award is open to any company in the ICT ecosystem. It will be awarded to the organisation that launched or completed a sustainability initiative, ICT product or ICT service (or a combination of such) within the last 12 months. The activity must meet the following criteria: contributed directly or indirectly to CO2 emission reductions; launched in 2023; contributed to the NetZero 2030 targets; is, or can be, expanded cross border; and will inspire other companies and consumers, to change their behaviors.
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See the full press release
PRESS RELEASE: Meffys Sustainability Award 2024 – nominations open#
During Mobile World Congress 2024 in Barcelona, the popular Meffys awards from the Mobile Ecosystem Forum (MEF) will, once again, feature a special sustainability award. The MEF Sustainability Award will honour those ICT companies, within the global Mobile Ecosystem, who have made sustainability an integral part of their business activities.
“Sustainability is now an essential part of doing business. Every company must do what it can to mitigate climate change. ICT companies have a two-fold role to play; they can be more environmentally friendly themselves, and they can help other businesses to reduce their impact though a variety of technology solutions. This award looks to celebrates those making a real difference.” said Dario Betti, CEO of MEF.
The MEF Sustainability Award is open to any company in the ICT ecosystem. It will be awarded to the organisation that launched or completed a sustainability initiative, ICT product or ICT service (or a combination of such) within the last 12 months. The activity must meet the following criteria: contributed directly or indirectly to CO2 emission reductions; launched in 2023; contributed to the NetZero 2030 targets; is, or can be, expanded cross border; and will inspire other companies and consumers, to change their behaviors.
Last year (2023) Vodafone won the MEF Sustainability Award, with its Vodafone’s Devices Circularity Initiative.
“Taking steps to protect our climate for future generations is vital, and this award aims to showcase, and encourage, and great sustainability initiatives, which will motivate other ICT companies, and consumers, to take action. The ICT industry has the potential to help other sectors reduce emissions equivalent to 10x the carbon emissions of the entire ICT sector. Imagine the difference that could make.” said Gerrit Jan Konijnenberg, initiator of the MEF Sustainability activities.
“The ICT industry must take sustainability seriously. Some forward-thinking companies are already making a real difference. We want to applaud those companies and celebrate what they have achieved, partly to thank them, and partly to inspire other businesses to follow suit. We hope this year’s MEF Sustainability Award will do just that.”
All nominations are 100% confidential and should be emailed to MEFFYS@mobileecosystemforum.com. Each nomination should be submitted via a PowerPoint presentation of max 10 slides. The entry should: explain the initiative/product/service; provide evidence of Scope 1/2/3 impact; list the countries where the sustainability activity was launched; quantify the reach and impact of the initiative so far; detail -if any- the media campaigns used to support the initiatives.
The nomination deadline is Wednesday February 14th at 23.59 GMT.
A panel of three prestigious Judges will choose the overall winner.
This year the judges are:
Gerrit Jan Konijnenberg, MEF Special Board Adviser
Stephanie Raymond, Association Manager, Chapter Zero Brussels
Jasper van Drenth, Senior Director Partnerships from Direct Air Capture pioneers, Climeworks
The winner will be announced live at the glittering MeffysAward Ceremony on Monday 26th February, during MWC, in Barcelona. The awards evening will be a glitzy, glamorous, red-carpet event with food, drink and entertainment plus lots more. The Meffys is the perfect opportunity to take the pulse of the latest new ideas and trends – and meet the winners in eight categories, including sustainability.
For more information about the Meffys see: https://mobileecosystemforum.com/meffys-2024/
Editor’s Notes:
Gerrit Jan Konijnenberg and some of his fellow judges are available for interview/comment.
We have a limited number of press places available at the Meffys on 26th Feb., Please let us know if you would like to attend and cover the event.
Headshots of the judges (and a couple of Meffys images) can be downloaded here: https://passionfortheplanet.sharepoint.com/:f:/g/EgA1SE3K6LRJiO7irFOf4rAByivVRlFbY9ODD_MJ7cVO7g?e=GZysYD
For media enquiries please contact Dorothea at Panpathic Communications –Dorothea@panpathic.com / + 44 20 8891 2669 / +44 7930 634 047
Chantal Cooke will be onsite at MWC to help with MEF press queries – chantal@panpathic.com / 07788 184 649
ABOUT THE MOBILE ECOSYSTEM FORUM
The Mobile Ecosystem Forum (MEF) is a global trade body established in 2000 and headquartered in the UK with members across the world. As the voice of the mobile ecosystem, it focuses on cross-industry best practices, anti-fraud and monetisation. The Forum provides its members with global and cross-sector platforms for networking, collaboration and advancing industry solutions.
Web: https://mobileecosystemforum.com/
Twitter: https://twitter.com/mef
LinkedIn: https://www.linkedin.com/company/mobile-ecosystem-forum
Facebook: https://www.facebook.com/MobileEcosystemForum/
ABOUT GERRIT JAN KONIJNENBERG
Gerrit Jan Konijnenberg (ChapterZero trained -and Insead certified- Independent Director) is MEF EMEA Chairman Emeritus and MEF Special Advisor. GJ is Director Strategic Development Telenor Maritime, Telenor Group, after his role as Senior Vice President ISR Roaming at Vodafone VRS, Vodafone Group. As MEF Special Advisor to the Global Board, GJ will continue to support MEF’s expanding activities and drive the MEF NetZero2030 Member actions.
July 6th, 2023: MEF Climate Education Webinar with guest speaker from Climeworks
We are pleased to be hosting a webinar next month dedicated to Climate Education. David Zorn, Head of Strategic Partnerships for Telco at Climeworks will provide a recap of the Direct Air Summit, including an introduction to climate leadership and the role of carbon removal in your NetZero strategy. Register here: The Role of Carbon Removal in Your Net Zero Strategy
Since 2020, the Climeworks Direct Air Capture Summit has been a unique platform that brings together the carbon removal industry’s key players. Featuring technology, business, climate science and policy experts, the full-day event aims to spark insightful discussions and inspire new partnerships to fulfil the potential of direct air capture and carbon removal in the fight against global warming.The 2023 Summit took place on the 6th of June and members had free access.
MEF Climate Education Program (free for MEF Members)
In Q3 MEF is planning to kick off the MEF Climate Program, which like the MEF Climate Guide, aims to raise awareness and inspire MEF members to create their own Climate 2030 Action Plan.
MEF Climate Master Class (free for MEF Members)
Those MEF members who successfully complete the MEF Climate Program can participate in the MEF Climate Masterclass, which aims to be an interactive session helping MEF Members draft their own Climate 2030 Action Plan by the end of 2023!
Sustainability Award
This year MEF introduced the MEFFYS Award for Sustainability, which was judged by a panel of four industry experts (including Pandas, Qualcomm and ChapterZeroBrussels). It is fantastic to see how much is being done by Vodafone with their “Device Lifecycle Program” and others to make the mobile ecosystem more sustainable. We hope these awards will encourage even more companies to strive for both innovation and sustainability in the future. Images from the award ceremony can be seen here: MEFFYS 2023 – in pictures
This is a great opportunity for MEF Members to showcase products and solutions helping the industry achieve the 2030 emission reduction targets. To stimulate industry wide participation the scoring criteria will be announced in December. A jury of industry experts will evaluate all entries in January 2024, prior to MWC Barcelona.
MEF Climate Guide for SME’s
The MEF Climate Guide was launched in early 2023 and aims to be a useful document for MEF Members, who would like to start with your their action plan to reduce CO₂ emissions.
The guide is based on information from many reports, websites and industry guidelines and aims to be the condensed version of climate frameworks, studies and papers to thus enable MEF SMEs to easily digest all the relevant information and implement it faster. Via references and links, MEF Members are empowered to make their own transition towards a Net Zero future. The MEF Climate Guide can be downloaded here: MEF Climate Guide
Get Involved – Find out more
There are many opportunities, sponsored or otherwise, to get involved in the MEF Sustainability programme.
If you would like to find out more, speak to someone on the the team, or share your own initiatives and ideas with us, please leave your details in the from provided and someone will be in touch to discuss further.
