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Webinar: Containers to Connectivity; The Ripple Effect of Tariffs on Telecoms

| Anti-fraud, MEF Webinars & Workshops | No Comments
MEF Advisor and telecom strategy consultant Paul Ruppert is joined by Ambassador Frank Lavin, former U.S. Undersecretary of Commerce for International Trade and Ambassador to Singapore, for a high-stakes conversation on how new U.S. tariffs are reshaping global telecommunications—from infrastructure to innovation. This webinar explores the second-order impacts beyond ports…

MEF Leadership Forum India 2025 – in pictures

| Event Roundup, MEF Webinars & Workshops | No Comments
Last week, MEF was in Delhi for the MEF Leadership Forum India 2025, and together with sponsors Globe Teleservices put together a full day of expert panels to share their knowledge of messaging, wholesale, and the future of telecoms in India. Covering everything from CPaaS and RBM to anti-fraud solutions,…

MEF Leadership Forum Americas 2025 – in pictures

| Event Roundup, MEF Webinars & Workshops | No Comments
The MEF Leadership Forum Americas wrapped up an inspiring and insightful day in the heart of South Beach, Miami, bringing together an influential group of industry leaders, innovators, and regulators to explore the trends and technologies shaping the future of the mobile ecosystem. The event concluded with the MEF Meet-Up…

Webinar: How New Fraud Prevention Registry Addresses a Costly Industry Blind-Spot

| Anti-fraud, MEF Webinars & Workshops | No Comments
In this webinar MEF’s Matt Ekram is joined by Catalin Badea, netnumber VP of Product Management and Ian Matthews, President and CEO at WMC Global, who take an in-depth look at the Fraud Prevention Registry (FPR), a new solution helping the telecom ecosystem fight costly fraud. The Fraud Prevention Registry…

Perspectives in Mobile – Signal Scandal Human Flaw, Quantum Tech Will Defy Crypto

| Enterprise Communications, Interviews, Podcasts | No Comments
Listen to the latest Perspectives in Mobile podcast as MEF’s Riccardo Amati speaks with CCS Insight’s Chief Analyst Ben Wood about security, trust, and the impact of emerging technologies on encryption standards. A recent mistake where a journalist was accidentally added to a private Signal chat has raised fresh concerns…

Perspectives in Mobile: AI Meta-Surfaces to transform sensing in mobile

| Enterprise Communications, Interviews, Podcasts | No Comments
Listen to the latest Perspectives in Mobile podcast – in this special episode, recorded at the Mobile World Congress in Barcelona, Metalenz CEO Rob Devlin discusses how their breakthrough technology could reshape the industry. Metalenz is on a mission to revolutionize mobile devices with its cutting-edge metasurface technology. The company’s…

Perspectives in Mobile – The Battle for Connectivity: Satellite, Cellular to Converge

| Enterprise Communications, Interviews, Podcasts | No Comments
Listen to the latest Perspectives in Mobile podcast. Satellite and cellular networks are shifting from competition to convergence, promising lower costs and seamless connectivity in the next 2–3 years.In this episode of MEF podcast Perspectives, mobile satellite service specialist Iridium CEO Matt Desch ...

Perspectives in Mobile: GenAI Continues to Revolutionise Interactive Advertising

| Enterprise Communications, Interviews, Podcasts | No Comments
Generative AI is reshaping industries, unlocking unprecedented opportunities in interactive advertising and customer engagement. In this insightful interview, Marina Petrova, Head of Generative AI at GMS, highlights the transformative potential for telcos, digital agencies, and key sectors such as travel and retail.

The Conversational Commerce Shift: Ushering in a New Messaging Era

| Enterprise Communications, Event Roundup, MEFTV | No Comments
Caitlin Long, Senior Director for Product Management & Strategy at Bandwidth, shares an overview of their session from MEF Global Forum 2025 in Barcelona, where she and Stephanie Lashley explored the shift towards "conversational" commerce and how you can best prepare for and embrace this new era in business messaging.…

Unlocking value with RCS for Business: Insights from Sinch, Google, and WeCredit

| Event Roundup, MEFTV | No Comments
At The Future of Mobile 2025 event during MWC in March 2025, industry leaders from Sinch, Google, and WeCredit took the stage to discuss why businesses should be paying attention to RCS as a business messaging solution – below, Sinch share an overview from the session. For more than two…

Perspectives in Mobile – Signal Scandal Human Flaw, Quantum Tech Will Defy Crypto

| Enterprise Communications, Interviews, Podcasts | No Comments
Listen to the latest Perspectives in Mobile podcast as MEF’s Riccardo Amati speaks with CCS Insight’s Chief Analyst Ben Wood about security, trust, and the impact of emerging technologies on encryption standards. A recent mistake where a journalist was accidentally added to a private Signal chat has raised fresh concerns…

Sports Content Monetisation: Slam Dunk or Dummy?

| Event Roundup, MEFTV | No Comments
As the demand for sports content surges, Direct Carrier Billing (DCB) is emerging as a powerful tool for monetizing sports licensing and content products via mobile subscription services. In this panel from the MEF Global Forum in Barcelona, moderated by Anzelle Robertson, Program Director at MEF, industry experts explore the…

Navigating Indonesia’s New Data Regulation: What Public ESPs Must Do to Stay Compliant

| Personal Data, Regulation | No Comments
MEF CEO Dario Betti discusses new regulatory framework issued in Indonesia regarding digital communications, exploring what the regulation means, who it applies to, what actions are required, and how stakeholders in the mobile ecosystem—particularly those operating in or serving the Indonesian market—can prepare.

MEF Global Forum 2025 – Member Resources

| Enterprise Communications, Mobile Content, Mobile Payments, Personal Data | No Comments
MEF Connects - On Demand Welcome back {first_name} Thanks for logging in   Log in now MEF Members can access exclusive content MEF once again brought two days of insightful, thought-provoking content within its Global Forum, bringing together the world’s top industry leaders and visionaries for unparalleled discussions, insights, and…

MEF Global Forum 2025

| Enterprise Communications, Mobile Content, Mobile Payments, Personal Data | No Comments
MEF Connects - On Demand Welcome back {first_name} Thanks for logging in   Log in now MEF Members can access exclusive content MEF once again brought two days of insightful, thought-provoking content within its Global Forum, bringing together the world’s top industry leaders and visionaries for unparalleled discussions, insights, and…

Customer Experience Trends Report 2024-2025

| Internet of Things, Mobile Advertising, Mobile Content, Mobile Payments, Personal Data | No Comments
In today's fast-changing world, it's more important than ever for businesses to keep up with the latest trends in customer experience (CX). This report, "Customer Experience Trends Report for 2024-2025," provides a detailed look at the current state of CX, predicts future trends, and offers advice for businesses to stay…

Need-to-know: 10 takeaways on PIX instant payments in Brazil

| Industry Views, MEF Global, MEF LatAm, Mobile Payments | No Comments
PIX is an instant payment ecosystem launched in Brazil October 2020 which in one year of use has managed to exceed 110m users. To understand more, we spoke to Valter Pinheiro, Head of PIX and Digital Cash at Itaú, one of Brazil’s biggest banks, to share his view on what’s…

New whitepaper: Business SMS, SIM Farms and the Data Protection Risk

| Enterprise Communications, Industry Views, Personal Data | No Comments
MEF’s Future of Messaging Programme was founded in 2015 to align best practices and sustain business messaging as a trusted channel for businesses to communicate with their customers. As new business communications channels evolve, SMS remains key thanks to its ubiquity. However, use of unauthorised routes such as SIM Farms…

New whitepaper: Combatting Fraud in Mobile Content

| DCB growth, Industry Views, Mobile Content | No Comments
Wherever there are digital transactions, there is the risk of fraud. Mobile content is no exception, with ever-evolving methods to defraud customers, mobile content providers, payment aggregators and MNOs. All stakeholders must be aware of the fraud types and their differing impacts in order to align on best practice, limit…

Covid-19 may reduce short term IoT revenues but will it create new opportunities?

| Industry Views, Internet of Things | No Comments
Before the virus had an impact globally, we were seeing growth in IoT of up to 20% per year. Enterprises could see the clear value of IoT applications and adoption was on the increase. There was significant market potential and a high degree of confidence that 25m global IoT connections…

Pan-African Payment and Settlement System (PAPSS), the revolution of cross-border payments in Africa

| Internet of Things, Mobile Payments | No Comments
COO of Digital Virgo, Eric Tiberghien, shares insights into the Pan-African Payment and Settlement System (PAPSS) and how it is revolutionising intra-African mobile payments. The Pan-African Payment and Settlement System (PAPSS) is revolutionizing intra-African trade by eliminating reliance on foreign currencies and reducing transaction costs.

Five Key Payment Trends to Watch in 2025

| Internet of Things, Mobile Payments | No Comments
Işık Uman, CEO of META region payment specialsts tpay Mobile, shares five key trends he expects to see in the global payments space in 2025. The mood in the payments industry looks more optimistic compared to previous years, reflecting a cautious recovery for the sector as the adoption of digital…

The Internet of Things Wholesale Revolution: From Chaos to Cooperation

| Internet of Things, Wholesale | No Comments
MEF Programme Lead for Connectivity & Wholesale Isabelle Paradis discusses the key challenges facing the wholesale IoT sector and explores meaningful solutions for unlocking its full potential. The Internet of Things Wholesale market is at an inflection point. While the potential for growth is undeniable, the lack of clarity in…

Customer Experience Trends Report 2024-2025

| Internet of Things, Mobile Advertising, Mobile Content, Mobile Payments, Personal Data | No Comments
In today's fast-changing world, it's more important than ever for businesses to keep up with the latest trends in customer experience (CX). This report, "Customer Experience Trends Report for 2024-2025," provides a detailed look at the current state of CX, predicts future trends, and offers advice for businesses to stay…

5 minutes with… Gamma

| 5 minutes with, Enterprise Communications, Interviews | No Comments
In our 5 minutes with profiles, MEF members talk about their business, their aspirations for the future and the wider mobile industry. This week, Business Director Mike Mills introduces unified communication specialists Gamma. Gamma works to simplify complex communication challenges. Our mission to make communication more human means businesses, no…

5 minutes with… TeleSystems

| 5 minutes with, Enterprise Communications, Interviews | No Comments
about their business, their aspirations for the future and the wider mobile industry. This week, Chief Business Development Officer Ivan Mihaljevic introduces Telesytstems. TeleSystems is a Communications Platform as a Service (CPaaS) provider, offering a proprietary end-to-end solution for business messaging. Our OMNI-channel platform enables companies to seamlessly communicate with…

5 minutes with… MediaXO

| 5 minutes with, Enterprise Communications, Interviews | No Comments
In our 5 minutes with profiles, MEF members talk about their business, their aspirations for the future and the wider mobile industry. This week, Nir Weissman, Business Development Director introduces MediaXO.MediaXO specialises in the development of cutting-edge digital products with a strong focus on mobile value-added services (VAS). We are…

5 minutes with… Unibeam

| 5 minutes with, Digital Identity, Interviews | No Comments
In our 5 minutes with profiles, MEF members talk about their business, their aspirations for the future and the wider mobile industry. This week, CMO Dana Poleg introduces authentication specialists Unibeam. At Unibeam, we’re redefining user authentication for service providers and enterprises by seamlessly authenticating customers through SIM/eSIM and mobile…

The $1.03 Trillion Problem – Today’s Sophisticated Fraud Environment

| Anti-fraud, Guest blog | No Comments
MEF Member netnumber share an overview of their keynote presentation at the recent MEF Leadership Forum Americas 2025, where Catalin Badea, VP of Product Management, unveiled key strategies for combating phone number fraud – including discussing a recently launched innovation as well as a long-time industry staple – that strategically…

MEF Leadership Forum Americas 2025 – Aduna and Connecting Networks

| Enterprise Communications, Guest blog | No Comments
Kicking off the show Aduna CEO Anthony Bartolo delivered a visionary keynote that positioned the newly formed venture as “the connector of networks” poised to transform the telecommunications industry. Bartolo outlined how Aduna will simplify the complex ecosystem of network APIs by creating a unified global platform that enables seamless…

Will 2025 be the year of RCS?

| Enterprise Communications, Guest blog | No Comments
Dave Boddington, Group Product Manager at Infobip shares an overview of their session at MEF CONNECTS Omnichannel where he was joined by Upland Software’s Rew Golding to discuss where we are as an industry with RCS and whether 2025 will be the year it becomes the new standard. Some of…

The Role and Challenges of Business Messaging in Africa

| Africa, Connectivity, Guest blog | No Comments
In this guest post, Chairman and Founder of Activatel Philippe Reinbold discusses the challenges facing enterprises bringing business messaging to Africa and the journey towards an inclusive digital economy across the continent. With 54 countries and a rapidly increasing population, Africa really is fertile ground for digital communication expansion –…
Privacy

Mobile gaming for kids: stay on the right side of the law

The UK government recently shone a light on the underhand techniques some developers used to get kids and their parents to spend more on in-app purchases. Here MEF’s Senior Advisor for Policy & Initiatives, Simon Bates takes a look at the right and the wrong ways to involve kids in the app…
Sam Hill
December 6, 2013
News Roundup

Global Mobile News Round-up – Week 2nd December

Each week the MEF team curates mobile stories from around the world. Essential news, the latest market insight & data nuggets, the Global News Round-up offers an instant international mobile content and commerce snapshot.  Global News Stories Tablets Are Becoming More Important Than Smartphones For Online Shopping, But Retailers Aren't…
Sam Hill
December 6, 2013
Guest blogMobile AdvertisingPrivacySecurity

What’s the Deal with Adware on Android?

In most cases, the “free” Android applications you download from Google’s Play store aren’t free at all. These developers aren’t just developing apps for you out of the kindness of their collective hearts. Like most online services that don’t ask for the traditional up-front payment, the mobile application profit-model relies…
Sam Hill
December 5, 2013
10 things

Ten top mobile security tips you need to know

In today’s world, most things are documented, stored and communicated through our digital devices, be it a smartphone, tablet or other electronic devices. Keeping these safe involves more than just preventing intrusion by malicious software but actually physically protecting these devices, as you would with other important things in your…
Sam Hill
November 29, 2013
MEF Global ForumMeffysMEFTV

Meffys 2013 – All the Nominees and Winners

Earlier this month MEFTV met the Meffys 2013 nominees and winners at the Gala Awards Dinner in San Francisco. Watch backstage interviews with all of the winners below or check out all of the finalists by award category. It's a fascinating round-up of the best in mobile content and commerce…
Sam Hill
November 29, 2013
News Roundup

Global Mobile News Round-up – Week 25th November

Each week the MEF team curates mobile stories from around the world. Essential news, the latest market insight & data nuggets, the Global News Round-up offers an instant international mobile content and commerce snapshot.  Global News Stories Premium SMS flameout opens door to improved opt-in rates Mobile Marketer With AT&T,…
Sam Hill
November 29, 2013
Uncategorized

The Continued Rise of Digital Publishing [Infographic]

The onward march of mobile and tablet as an engagement channel means that publishers are radically rethinking their strategies to grow customer bases and advertising opportunities. Consider this; globally there are 502,000 tablets sold every day and 370,000 births, and there are various predictions around the exponential growth of tablet sales…
Sam Hill
November 28, 2013
MEF