MEF LatAm Archives

Brazil is on the verge of its new Data Privacy Law

Rafael Pellon, MEF LatAm advisor and partner at Focaccia, Amaral, Salvia, Pellon & Lamonica Advogados discusses the ongoing debate in the Brazilian legislature surrounding the adoption of GDPR-like rules governing data privacy for the country. At the end of May the House of Representatives in Brazil approved the Bill of…

MEFJuly 3, 2018

The WhatsApp nation

Rafael Pellon, MEF LatAm Board Member and partner at Focaccia, Amaral, Salvia, Pellon & Lamonica, here explores the ongoing issues surrounding the repeated blocking of hugely popular Whatsapp across Brazil, and the knock on effects this has had across the region and the mobile app ecosystem. Almost a month since…

MEFJuly 13, 2016

MEF Connects Brazil in pictures

MEF recently hosted its largest LatAm event to date: MEF Connects Brazil, held during Tela Viva Móvel, supported by Movile and Digital Virgo. Over 130 senior executives from 60 companies representing the mobile ecosystem in Latin America got together for the business networking event. We partnered with Tela Viva Móvel,…

MEFMay 30, 2016

MEF LatAm Mobile Advertising

[Infographic] Mobile advertising in Brazil

Brazil's economic growth is well documented. It is a mobile first country with 50 per cent of all households using mobile as their primary means for communicating and getting online. Today that's a mix of feature phones and smartphones but by 2018, one third of the country is predicted to…

Tim BanksMay 3, 2016

MEF EMEA MEF LatAm News

Mobile Ecosystem Forum elects new EMEA and LatAm boards

Mobile Ecosystem Forum (MEF), is today announcing the results of its 2016 EMEA and LatAm board elections which took place during Mobile World Congress in Barcelona last week. As mobile continues its reign to become the primary channel to engage and transact with consumers...

MEFMarch 2, 2016

Country Focus Featured Post MEF LatAm

Country focus: the Mexican mobile POS market

All over the world, mobile POS (mPOS) has made a significant impact on small and single outlet merchants. But there’s evidence to suggest that, among growth markets, Mexico has embraced the concept more enthusiastically than most...

MEFFebruary 24, 2016

The Brazilian miracle of the multiplication of SIM cards is over

Brazil loves mobile. The roll out of 4G networks and the increased adoption of smartphones are gathering pace in a country which in this Olympic year, is keen to show its maturity on the world stage. Here Fernando Paiva, Brazilian mobile industry journalist and editor of the daily news website Mobile Time discusses how…

MEFFebruary 22, 2016

Country Focus Featured Post MEF LatAm

Country focus: your guide to Mexico’s mobile market in 15 stats

This month, MEF Minute is posting a series of articles on Mexico. Here, we present an easy-to-digest introduction to one of the world's fastest growing and dynamic mobile markets. There's essential information on subscriber base, smartphones, 4G, operator shares, tablets and more...

MEFFebruary 17, 2016

Mobile money in Mexico [infographic]

Globally, mobile financial services are becoming the preferred way for consumers to perform an array of financial services or simply interact with their bank. This trend is particularly true of growth markets where mobile is the catalyst for financial inclusion. This infographic from Amdocs and Ovum explores how and to…

Tim BanksFebruary 8, 2016

Featured Post MEF LatAm Privacy Regulation

Mobile privacy and data protection in Brazil

Rafael Pellon, MEF LatAm advisor and partner at Focaccia, Amaral e Salvia Advogados, here explores the latest developments in the arena of digital privacy in Brazil, taking an in-depth look at the sweeping legal and regulatory changes coming into force as 180 million internet users become increasingly aware of the…

MEFNovember 23, 2015

MEF LatAm