Working Group to bring insights and generate interaction amongst the Members on key topics in mobile content & advertising. To join the group or for more information, please contact Member Manager Ewa Peppitt. Download the slides
MEFJanuary 24, 2022
This week Microsoft announced it's plans to acquire Activision Blizzard for $68.7 billion in a landmark deal that would reshape the gaming landscape. MEF Comms manager Sam Hill shares his thoughts on the acquisition, and why the mobile component of the deal is key to understanding their motivations. The news,…
Sam HillJanuary 20, 2022
Just before the launch of the Mobile Games Consumer Survey 2021, we invited speakers to discuss the big question of how to make money from mobile gaming, including Regional Sales Director for Gameloft, Jean Saltarin, Joanne Lacey – COO at games ad specialists AdInMo, and Bernardo Mendes – Chief Gaming…
MEFJanuary 12, 2022
For some, it is difficult to relate to mobile games as a proper media category. But that it most definitely is. Games played on mobile phones is now a vibrant industry, having grown considerably since the first preloaded game Tetris was preinstalled on the Siemens S1 in 1993, reaching consumers…
MEFDecember 15, 2021
Shiv Putcha, Principal Analyst at emerging tech specialists Mandala Insights, takes a look at the importance of digital transformation and how the telecoms industry is faring on their journey to embrace the emerging wider digital landscape and become “smart” organisations. The telecommunications industry today, depending on whom you speak to,…
MEFNovember 25, 2021
MEF Director of Programmes James Williams shares an overview of the recent panel session recorded during MEF CONNECTS Wholesale, exploring the importance of scalability and differentiation in the wholesale market. The panel, and all the other sessions, are available to view on demand now. For a good number of years,…
MEFNovember 9, 2021
MEF Director of Programmes James Williams shares an overview of the recent webinar with VOX Carrier and Juniper Networks, focussed on understanding “Flash calling” and what it means for the A2P voice sector. The Enterprise Communications area of MEF drives a huge amount of interest across the MEF community; approximately…
MEFNovember 4, 2021
MEF Director of Programmes James Williams shares an overview of the recent panel session recorded during MEF CONNECTS Wholesale, exploring the importance of scalability and differentiation in the wholesale market. The panel, and all the other sessions, are available to view on demand now. For a good number of years,…
MEFOctober 21, 2021
Available to view on demand now, MEF CONNECTS Wholesale virtual event brought together representatives of wholesale forums and associations to provide insights and views on the various initiatives currently being undertaken to improve cross-carrier business efficiency in the industry. Taken from day 1, Julian Watson, Principal Analyst, Wholesale Telecoms at…
MEFOctober 14, 2021
Available to view on demand now, our first MEF CONNECTS LATAM virtual event looked at the opportunities presented in the region, hearing from key local players over 2 days of amazing content. Taken from day 1, Jason Pareja Jauregui, Product Development Manager at B89 leads an expert panel on a…
MEFSeptember 17, 2021
