Personal Data Archives

Privacy, the GDPR implementation and competition enforcement

MEF regulatory advisor Serafino Abate examines recent privacy events in Europe where in Germany courts took action against Facebook’s practices and the EU’s first GDPR implementation report was published. A few weeks back, we saw two different, but related, public interventions on privacy and data protection. In Germany, the Supreme…

MEFJuly 16, 2020

Digital Identity Personal Data

Why Marketers Need To Talk About Identity Resolution Right Now

Founder & CPO of Zeotap Projjol Banerjea discusses the challenges facing the digital marketing industry in the wake of the Covid -19 pandemic, and explores how brands can use this time to re-assess their marketing strategies and plan for a new digital marketing landscape, with new data privacy regulatory norms.…

MEFJune 30, 2020

Fireside Chat Interviews Personal Data

The digital response to COVID-19

Iain McCallum, mobile industry veteran and MEF Advisor discusses the Covid-19 pandemic with Julian Ranger, Founder and Executive Chairman of digital identity specialists Digi.me and explores how mobile technology can play a role in mitigating the impact of the crisis. Towards the end of April 2020, I was joined by…

Iain McCallumJune 16, 2020

Digital Identity Internet of Things

Five key points to think about with an Identity of Things solution

In creating the internet of things, a challenge arises in understanding how we cope with the billions of “things” to be accurately identified, authorised and securely connected. MEF’s IoT advisor, Andrew Parkin-White, explores a range of issues for consideration when thinking about an IdoT solution and shares the five main…

MEFJune 11, 2020

Personal Data

Personal Data and Identity Working Group updates

MEF Member-only page for the latest updates from the Personal Data and Identity Working Group. If you would like to discuss the Working group or the PD&I Ecosystem contact Programme advisor, Iain McCallum. MEFBlog · PD&I Working Group #11 27/07/20 Download the slides MEFBlog · PD&I Working Group #10 29/06/20…

MEFMay 12, 2020

Guest blog Personal Data

Without a trace: the risks and rewards of privacy post-covid

In this guest post, fintech and digital finance specialists Mondato assess the impact and long term effect of the COVID-19 pandemic on privacy and personal data globally. As financial services have gone digital over the years, each step forward has required three things: affordability, access, and trust. Of these, trust…

MEFMay 12, 2020

MEF Webinars & Workshops Personal Data

What can companies do to optimise Identity Management?

Iain McCallum, mobile industry veteran and MEF Advisor is joined by MEF and PD&I Working Group Members Boku, Boloro and xConnect to discuss online identity and the practical steps enterprises can take to optimise the balance between security and a streamlined UX.

MEFMay 6, 2020

MEF Webinars & Workshops Personal Data

Webinar: Covid-19, Personal Data and Privacy

Governments are developing a great demand for technology to effectively track the coronavirus and counter its spread. Meanwhile, the mobile industry is quickly rolling out new apps and solutions - Data management, authentication and data services have become paramount in the struggle against COVID-19.

MEFApril 23, 2020

Enterprise Communications Mobile Advertising Mobile Content Mobile Payments Personal Data

Covid19 Updates

In these unprecedented times MEF is working to gather and share opinions and reactions from across the Mobile ecosystem to the current health crisis and discover how the industry is harnessing innovative mobile technologies to help aid the fight against the global pandemic. An expert panel discuss the use of…

MEFApril 15, 2020

Analytics Personal Data

MEF trust study identifies need for user empowerment over personal data

Data surrender is the price of participation in digital life. Are brands sacrificing long-term trust? 83% of consumers are now taking action to protect personal data on their phone, but despite this, perceptions of data control and data security have worsened.

MEFApril 8, 2020

Personal Data

Why Marketers Need To Talk About Identity Resolution Right Now

The digital response to COVID-19

Five key points to think about with an Identity of Things solution

Personal Data and Identity Working Group updates

Without a trace: the risks and rewards of privacy post-covid

What can companies do to optimise Identity Management?

Webinar: Covid-19, Personal Data and Privacy

Covid19 Updates

MEF trust study identifies need for user empowerment over personal data

Member Login

Useful Links

Personal Data

Member Login

Useful Links

Subscribe to our mailing list