Meffys 2016 Winner Profile: Innovation in mHealth – Deutsche Telekom

By | Meffys

Deutsche Telekom’s Sea Hero Quest is no ordinary mobile game. It’s also a research tool, gathering data that helps scientists in the fight to understand dementia. This unique project won this year’s Meffy winner for Innovation in mHealth…

Dementia is on the rise. It is one of the most challenging medical issues of the era. Scientists have little understanding of where dementia comes from, how to stop it, or even how to detect its earliest signs.
And even though dementia affects 47.5 million people, research around it is limited. For every six research scientists looking into cancer there, is just one researching dementia.

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Meffys 2016 Winner Profile: Innovation in Mobile First Markets – Opera Software/Opera Max

By | Featured Post, Meffys, Video

Consumers in mobile first countries are desperately hungry for digital services. But they can be held back by the cost of data. Opera is tackling this with its Opera Max product, which has won the Innovation in Mobile First Markets Meffy for 2016…

It’s ironic that the countries where mobile is ‘first’ are generally the countries where mobile data is the most expensive (in real terms).

In its recent State of the Mobile Web report, Opera Software revealed that the average German can pay for 500MB with one hour of work.

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Meffys 2016 Winner Profile: Innovation in FinTech – Kasisto

By | Featured Post, Meffys

Everyone is watching the development of chat bots and conversational commerce. US-based Kasisto is right at the heart of the space. It has launched its own banking bot and is helping others do the same. Kasisto won the 2016 Innovation in FinTech Meffy…
The financial services space is fascinated by chat bots. They seem to offer an enticing combination of the easy access of digital and the personal touch of the high street.
It’s why so many banks and card networks are experimenting with the concept. US-based Kasisto is helping most of them.

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Meffys 2016 winner profile: Consumer Trust – Hiya

By | Featured Post, Meffys, Video
MEF Minute readers won’t need reminding that mobile is the most personal, universal and immediate of all media. People love this. Sadly, so do fraudsters, scammers and opportunistic marketers. As phone penetration has passed 100 per cent in many regions, unwelcome calls and texts have proliferated. Hiya Mobile says from January to May 2016, nearly 1.5 robocall complaints were submitted to the Federal Trade Commission in the US. Hiya offers...
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Meffys 2016 Winner Profile: Innovation in Social Impact – Turkcell, My Dream Companion

By | Featured Post, Meffys

Turkcell’s My Dream Companion has improved the lives of hundreds of thousands of visually impaired people. It’s a worthy winner of the 2016 Meffy award for Innovation in Social Impact…

With a small amount of modification, the smartphone can be a life-transforming tool for blind and visually impaired people. Turkcell and Young Guru Academy (YGA) decided to seize on this opportunity.
They built the My Dream Companion app to make it easy for blind citizens to access information and technology.

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Meffys 2016 Winner Profile: Mobile Messaging – OpenMarket, Virgin Trains Project Surge

By | Meffys, Video

OpenMarket and Virgin Trains scooped the Meffy 2016 award for Innovation in Mobile Messaging. They won for “Project Surge’ – a delightfully simple but effective solution to congestion at Euston train station…

Anyone who has ever waited for a train will recognise the mass stampede when platform number is confirmed on the big screen.
At London’s Euston station, the problem is particularly acute. It’s one of the UK’s most crowded stations – with daily passenger volumes (40,000) that match those of Heathrow Airport.

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Meffys 2016 Winner Profile: Innovation in IoT – VTREE SOLAR

By | Meffys

People have always gathered under trees. VTREE SOLAR wants to adapt this habit for the technological age. Its solar-powered trees provide wi-fi and charging – and look amazing. It’s the worthy winner of the 2016 Meffy for Innovation in IoT…

You don’t have to be a squirrel to love trees. The tree is one of nature’s wonders.
This helps to explain why people react so joyously to VTREE SOLAR’s unique arboreal approach to digital connectivity.

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Meffys 2016 Winner Profile: Innovation in Engagement – Bango Boost

By | Featured Post, Meffys, Video

Every year, direct carrier billing expands across more regions, stores and operators. The channel brings a payment option to millions of people who don’t have – or don’t wish to use – a card. Bango’s Boost tool uses analytics to help operators maximise these revenues. It’s the Meffys 2016 winner for Innovation in Engagement…

Bango has been a pioneer of carrier billing for nearly two decades. When it launched, the only option was the reverse-billed text message. Today, the process is immeasurably more efficient. Users can pay in a well-designed interface using one click.

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Meffys 2016 Winner Profile: Innovation in Content – Orange TV Clipping

By | Featured Post, Meffys, Video

TV viewers – especially younger ones – can barely watch without using their smartphones to comment on and share what they see on screen. Orange TV Clipping helps them do it. The tool has just won the 2016 Innovation in Content award…

“For Millennials, watching TV without a smartphone is the same as watching it without audio.” So says Emanuele De Leonardis, innovation director of data and analytics at Orange.

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Meffys 2016 in pictures

By | Featured Post, Meffys

Here’s a selection of photos from the 13th annual Meffy supported by Mozilla and BIP which took place in London last week. This year’s ceremony featured a new format with an interactive demo zone to let the guests get up-close and personal with some of the finalists and the winners were interviewed live on stage by tech futurist Shivvy Jervis.

Congratulations again to all the finalists and winners, and stay tuned to the MEF Minute for more interviews and content from the winning entries.

Check out if you were caught on camera!

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