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Guest blogOpinionsVAS

The challenges of digital reach in African markets

Vytautas Paukštys, from MEF Member Eskimi shares insights into the challenges facing companies attempting to bring digital services to African markets. Doing digital media in emerging markets and especially African countries can be a challenge. The processes of clients and agencies in digital marketing are not as clear as in…
Sam Hill
November 8, 2016
MEF Member News round-up

MEF member news – November 7

What's happening among the MEF membership? Here's your weekly round up of all the latest announcements from MEF Members including product launches, partnerships, research insights and more. This week's news is from TIM, Orange, Boku, InMobi and others. The virtual reality sector is all to play for – and now…
MEF
November 7, 2016
News Roundup

Global mobile news round-up, 4th November

Find out the week’s top mobile stories from around the world. This week.. Facebook blocks UK insurer from mining user data with its app, why Vine was a bad match for Twitter, European millennials still waiting for mobile money's "uber" moment, how talking to your apps became the next big…
Sam Hill
November 4, 2016
Mobile videoTech Focus

After Vine what’s next for mobile video?

So it’s RIP Vine and thanks for some enjoyable six second moments. Twitter’s short-form video app couldn’t compete with Facebook Live, SnapChat Stories et al. But there will be plenty more twists and turns before mobile video is ‘done’… In March 2015, the tech press was gleefully reporting a war.…
MEF
November 3, 2016
MusicOpinions

What if the internet destroys everything?

For all the changes brought about by the information technology, can its impact compare to the that of railways, telegrams and machinery? Tim Green examines an argument that it can - and that the digital era is set to overturn the entire 'post war edifice'... A little while I ago…
Tim Green
November 2, 2016
Guest blogOpinions

Do ad-blockers signify a new form of consumer dynamics?

Customer identities are the result of the ongoing consolidation of data from various sources, including initial registration information, payment data, search requests, purchase history or help-desk interaction. Consumers use various devices to access required services and they use different accounts in different contexts. Ahead of the Consumer Identity Summit (Paris…
MEF
November 1, 2016
Meffys

Here are your Meffys 2016 finalists

The wait is over! The results are in from the independent international judging panel and with record entries from across 30 countries we’re delighted to unveil the finalists of the 13th annual Meffys. This year’s nine award categories recognise the innovations and achievements of the companies helping drive innovation and…
Sam Hill
November 1, 2016
MEF Member News round-up

MEF member news: October 31

What's happening among the MEF membership? Here's your regular round up of all the latest announcements from MEF Members including product launches, appointments, partnerships and research insights. This week's announcements come from Mastercard, Veoo, Gemalto, BICS, Calldorado and more. BICS has unveiled its Voice Roaming Firewall solution, which helps operators…
MEF
October 31, 2016
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