Available to view on demand now, our first MEF CONNECTS LATAM virtual event looked at the opportunities presented in the region, hearing from key local players over 2 days of amazing content.
Taken from day 1, the ’10 mind-blowing insights about Business Messaging session’ saw MobileSquared‘s Principal consultant Analyst Andy Jones share his top 10 insights from their most recent data into the state of business messaging in the region including spend, penetration and revenue forecasts.
Check out their presentation here and watch the rest of the event on demand below.
With a population of 650 million, and being one of the most urbanized regions in the world, Latin America has huge potential for rapid further growth. Brazil alone has over 30% of the region’s population with subscribers there leading the way in app usage.
Over 2 days MEF CONNECTS LATAM shone a spotlight on the region to connect industry stakeholders from around the world with local players to understand the opportunities and challenges.