Page 186 – MEF

Interviews

Executive Insights Series: James Lasbrey, director of carrier relations, Nexmo

Everyone likes the idea of conversational commerce. But it only truly works when a customer can talk to a brand across any channel – voice, text, OTT, push. So says James Lasbrey, director of carrier relations at Nexmo. He conversed with MEF in an exclusive video interview… In 2015, a…

MEFMay 9, 2018

MEF Member News round-up

MEF Member news, May 8th

Get the latest announcements from MEF Members across the mobile ecosystem globally in this weekly review of member news… Has the realisation that customer service and CX is the most important factor within business finally dawned on global industry? One of the buzz phrases within UC and C currently, it…

MEFMay 8, 2018

News Roundup

Global Mobile news round-up, May 4th

Find out the week’s top mobile stories from around the world. This week.. Instagram quietly launches payments for commerce, Telegram Cancels Public ICO, mobile ad spend in India to rise by 75% in 2018, mobile data usage overtakes Wi-Fi and much more… Get ready to shop the ‘Gram. Instagram just…

MEFMay 4, 2018

Event Roundup MEFTV Messaging Channels

The race to automate customer experiences across rich media messaging channels

Alex Klose, VP of Marketing at IMImobile, looks at the opportunity for enterprises to differentiate customer experience by combining new rich-media messaging channels such as RCS (Rich Communication Services) with customer journey automation platforms. There is no doubt that consumers have a huge desire for messaging-based experiences. In fact, 66%…

MEFMay 3, 2018

Event Roundup Messaging Channels

Member interview – MMD Smart

MEFTV speaks to Ira Cohen, VP of Marketing & Business Development at MMD Smart during MWC 2018, where he talks about their new platform Message Whiz and the future of enterprise messaging. “There are verticals that will use other means rather than mobile to communicate with their customers.. there are…

MEFMay 2, 2018

ID & Data

MEF CEO named Trust Leader of the Year

Last month identity leaders and experts gathered in Washington for the annual KNOW Identity Conference, which featured the 2nd annual KNOW Awards, celebrating the most compelling start-ups, individuals, and identity organisations of the year. Rimma Perelmuter, MEF’s CEO won the Trust Leader of the Year and reflecting on the awards,…

MEFMay 1, 2018

MEF Member News round-up

MEF Member news, April 30th

Get the latest announcements from MEF Members across the mobile ecosystem globally in this weekly review of member news… BICS and Italian telecoms operator Fastweb have announced a strategic partnership that will see them offer combined connectivity solutions offering enhanced capacity and customer service. The partnership will boost Fastweb’s –…

MEFApril 30, 2018

News Roundup

Global Mobile news round-up, 27th April

Find out the week’s top mobile stories from around the world.This week.. Snapchat launches Spectacles V2, WhatsApp to raise minimum age limit in EU, new cryptocurrency spills personal information of investors, mobile accounts for almost half of all digital ad spend and much more. Photos, not just video. No yellow…

MEFApril 27, 2018

Event Roundup Guest blog Messaging Channels

Why You Should Care About RCS Business Messaging – mGAGE

Nick Millward, VP of Commercial & Product explores the use cases of Rich Communications Services (RCS) and how they will provide advanced messaging for consumers across a variety of types of service. At the recent Mobile World Congress Barcelona 2018, one of the hottest trends was RCS (Rich Communication Services)…

MEFApril 26, 2018

Uncategorized

Member Interview – Netsize

MEFTV speaks to Benoit Bole, CEO of Netsize – messaging specialists and part of Gemalto, who talks about the goals of the business, the discussions held at MEF’s Future of Messaging Panel, and how he sees the global messaging space developing. “RCS should see the light of day by the…

MEFApril 25, 2018