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MEF Data

Ready, Steady, 5G: a quick uptake expected, but what will be the impact?

5G network launches are now gathering momentum. What should the industry expect in terms of impact? MEF provides a quick view of the 5G future: 5G is expected to show a fast take up in 2021 – similar to the 4G launch, networks are ready, a healthy smartphone replacement cycle…

MEFDecember 9, 2020

Analytics Internet of Things MEF Data Mobile Content

Q1 2021 MEF Business Confidence Index: Sentiment is high but winter is coming…

The results from the latest of MEF’s new quarterly check on industry expectations for revenue – the Business Confidence Index (BCI) – reveal just how the mobile ecosystem is performing during the pandemic: key mobile sectors are expecting sustained growth during Q1 2021, even after a strong Q4 2020. However,…

MEFDecember 2, 2020

Enterprise Communications MEF Data

MEF Data: Country View – China is the benchmark for chatbots

Get key insights from MEF’s P2A Business Messaging report which examines how consumers wordwide are engaging with brands and businesses via person to application messaging. Here we look how accepting consumers are of chatbots and what they could be used for. Smartphone users do not reject the idea of chatting…

MEFOctober 21, 2020

MEF Data Personal Data

MEF Data: Data security concerns stop service adoption

Get key insights from MEF’s 6th Global Smartphone User Survey – this week, looking at Smart Devices & IoT service via mobile (pre- Covid-19). The most common barrier to using mobile apps and services is not wanting to give up personal data. In total, just over a third of users…

MEFOctober 18, 2020

Enterprise Communications MEF Data

MEF Data: Developing economies – higher A2P

Get key insights from MEF’s A2P Business Messaging report, part of our MEF Data series, which examines how brands and businesses worldwide are engaging with consumers. OTT (Over The Top) messaging applications include popular services including WhatsApp, Facebook Messaging, Line and others. These are central to person to person messaging…

MEFOctober 15, 2020

MEF Data

MEF Data: SMS still central in Business Messaging

Get key insights from MEF’s A2P Business Messaging report, part of our MEF Data series, which examines how brands and businesses worldwide are engaging with consumers. OTT (Over The Top) messaging applications include popular services including WhatsApp, Facebook Messaging, Line and others. These are central to person to person messaging…

MEFOctober 1, 2020

MEF Data Mobile Content

MEF Data: Android vs. Apple

Get key insights from MEF’s 6th Global Smartphone User Survey – this week, looking at Smart Devices & IoT service via mobile (pre- Covid-19). Smart devices include IoT, smart watches, smart cars and other devices connected and controlled via a smartphone. China is a clear leader, with high penetration of…

MEFSeptember 20, 2020

Enterprise Communications MEF Data

Chatbots: more love at first use case, than love at first sight

Get key insights from MEF’s P2A Business Messaging report which examines how consumers wordwide are engaging with brands and businesses via person to application messaging. Here we look how accepting consumers are of chatbots and what they could be used for. Smartphone users do not reject the idea of chatting…

MEFSeptember 16, 2020

MEF Data

MEF Data: Younger users less targeted by A2P SMS

Get key insights from MEF’s A2P Business Messaging report, part of our MEF Data series, which examines how brands and businesses worldwide are engaging with consumers. Here we look at how younger users are seemingly less targeted by A2P SMS . Across all demographics SMS dominates as the most common…

MEFSeptember 13, 2020

Analytics Internet of Things MEF Data Mobile Content

Mobile Business Confidence Index: Sentiment is high in the industry

Dario Betti, MEF CEO, comments on the results of MEF’s new quarterly check on industry expectations for revenue. We last reported the Business Confidence Index during the 2008-2010 economic crisis and had decided to bring it back to monitor the post-pandemic economy across the mobile ecosystem. MEF has collected the…

MEFSeptember 11, 2020

Ready, Steady, 5G: a quick uptake expected, but what will be the impact?

Q1 2021 MEF Business Confidence Index: Sentiment is high but winter is coming…

MEF Data: Country View – China is the benchmark for chatbots

MEF Data: Data security concerns stop service adoption

MEF Data: Developing economies – higher A2P

MEF Data: SMS still central in Business Messaging

MEF Data: Android vs. Apple

Chatbots: more love at first use case, than love at first sight

MEF Data: Younger users less targeted by A2P SMS

Mobile Business Confidence Index: Sentiment is high in the industry

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