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DCB growthEvent RoundupMobile Content

MEF Leadership Forum Asia Pacific in pictures

MEF’s Program Director for DCB Content & Advertising, Anzelle Robertson shares an overview of the recent MEF Leadership Forum Asia Pacific in Kuala Lumpur, where Members and guests gathered to discuss cutting-edge trends, challenges, and opportunities in the region’s rapidly evolving mobile-first economy. On 23 January 2025, the MEF Leadership…
Sam Hill
January 28, 2025
DCB growthMobile Content

Competitor Benchmarking: Gaining a Competitive Edge in the DCB Space

MEF’s Program Director for DCB Content & Advertising, Anzelle Robertson interviewed Media Digital Group’s (MDG) Viktoriia Sliesarchuk. As Marketing Research and Branding Manager, she explores why market research is vital for MVAS companies and how it aids in creating user-centric experiences, discovering new markets, and ensuring high conversion rates. In…
Sam Hill
December 18, 2024
AfricaEnterprise CommunicationsMEF Webinars & WorkshopsMobile Content

Insights from the MEF Leadership Forum in Cape Town

MEF Programme Director Anzelle Robertson shares an overview of last week's MEF Leadership Forum Africa in Cape Town, where industry leaders, innovators, and stakeholders met to explore the evolving challenges facing Africa’s telecommunications landscape. On 13 November 2024, Cape Town hosted the Mobile Ecosystem Forum Leadership Forum, a vibrant gathering…
Sam Hill
November 21, 2024
Mobile ContentRegulation

X is not a “core platform” in EU‘s DMA evaluation

regarding the status of Elon Musk owned social network “X”, formerly known as Twitter, with regards to its status as an internet “gatekeeper” which if found to be the case would place significantly increased regulatory burden and responisblity upon the platform. On October 16 2024, the European Commission decided that…
Sam Hill
November 13, 2024
Mobile ContentMobile Gaming

Online Gaming in India: An Evolving Landscape

MEF CEO Dario Betti looks to the burgeoning Indian gaming industry, where a unique regulatory landscape poses distinct challenges for local and international players. India’s online gaming sector is at a critical juncture, characterized by rapid growth and evolving regulations. The legal distinction between games of skill and games of…
Sam Hill
November 1, 2024
Mobile Content

Direct Carrier Billing – Optimizing the Customer Experience

Optimizing the Customer Experience in Direct Carrier Billing: A Collaborative Approach The newly released whitepaper, “Optimizing the Customer Experience in Direct Carrier Billing (DCB),” provides an in-depth exploration of how industry stakeholders can improve user satisfaction and drive growth in the DCB ecosystem. Created by the DCB Content & Advertising Working…
Sam Hill
October 25, 2024
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