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Analytics

The most popular apps and services of 2015 + 2016

Which mobile apps and services did consumers enjoy in 2015? Who will be the winners and losers in 2016? We recently surveyed more than 5000 consumers in 8 countries to find out, and you can now download the results for free. 2016 heralds evolution rather than revolution in the mobile…
Sam Hill
January 27, 2016
10 thingsAnalyticsOpinions

10 facts about the Bangladesh mobile advertising market

Kaymun Amin, CEO and Founder of MEF Member VuMobile takes a deep dive into the Bangladesh market, explaining why it presents such an exciting opportunity for advertisers, and how to maximise a mobile campaign’s effectiveness. 1) Bangladesh’s has a mobile internet base of 50million and 1.5billion impressions per month traffic.
Sam Hill
January 26, 2016
Privacy

Consumer Trust in a brave new mobile world

MEF’s Senior Policy and Initiatives Advisor Simon Bates reflects on CES, and the huge array of new technologies on display and how they could impact our privacy, and the future of consumer trust. January may be the coldest month of the year, but you can always rely on CES to…
Sam Hill
January 25, 2016
Stats Roundup

Mobile market stats round-up: 25 Jan

How are Google Play and The App Store performing against each other? How many are internet enabled in China? How many 4G connections are up and running in India? You’ll find the answers to these and many more mobile data related questions in this week’s MEF market stats round up…
Tim Banks
January 25, 2016
News Roundup

Global mobile news round-up: 22 January

Find out the week’s top mobile stories from around the world. This week.. Uber pays California fine for dodging regulators, Google Play app downloads doubles, Viber launches public chats across Africa, plus more global news stories you may have missed. UBER TO PAY $7.6M FINE FOR FAILING TO SHARE DATA…
Sam Hill
January 22, 2016
Opinions

Stories from the web you might (not) like

What is it with all these sponsored posts about plastic surgery nightmares? They’re everywhere. Tim Green (yet to go under the knife) is not impressed… Do you know the one simple trick for fighting tummy flab? Or which child stars have grown up ugliest? Or who had the 28 worst…
Sam Hill
January 21, 2016
MEF AsiaTech Focus

Indonesia: The world home of BBM

Indonesians, in common with other Asia Pac mobile users, really love chat apps. Indeed, an InMobi report from 2014 revealed that 97 per cent of mobile users in Indonesia access messaging apps multiple times a day. Surprisingly, perhaps, BlackBerry’s BBM remains their number one choice.
Tim Banks
January 20, 2016
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