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Seventy-five per cent of smartphone users read privacy policies as industry gets ready to embrace savvy consumers ID & DataPress Release

Seventy-five per cent of smartphone users read privacy policies as industry gets ready to embrace savvy consumers

As businesses get ready for the new General Data Protection Regulation, consumers’ attitudes and behaviours around data driven services appear to be changing as well. A new type of smartphone user – the ‘Savvy Consumer’ – has been identified in the annual Global Consumer Trust study from Mobile Ecosystem Forum…
Sam Hill
June 29, 2017
Over one third of consumers shun apps amid privacy concerns: MEF Global Consumer Trust Report 2016 ID & DataPress Release

Over one third of consumers shun apps amid privacy concerns: MEF Global Consumer Trust Report 2016

MEF today unveiled the results of its Global Consumer Trust Report in association with AVG Technologies at the Consumer Electronics Show. The third annual report studies the attitudes and behaviours relating to privacy and security of over 5000 mobile media users in Brazil, China, France, Germany, India, South Africa, UK…
Sam Hill
January 6, 2016
Newly elected MEF Global Board highlights mobile industry diversity and collaboration Press Release

Newly elected MEF Global Board highlights mobile industry diversity and collaboration

MEF has announced the results of its Global Board elections for the 2015/2016 term following its AGM in London last week. Candidates representing a variety of markets and sectors contested four seats on MEF’s Global Board, reflecting the organisation’s diverse membership as mobile becomes the primary technology for engaging consumers…
Tim Banks
October 28, 2015
MEF rebrands to Mobile Ecosystem Forum and elects new EMEA Board Event RoundupNews RoundupPress Release

MEF rebrands to Mobile Ecosystem Forum and elects new EMEA Board

New company name reflects MEF’s broadening remit as the ecosystem grows - cross border, sector and company size Darren Foulds, Managing Director of Barclays Mobile and Pingit, elected as EMEA Chair and Adia Sowho Head of Digital Media, Etisalat Nigeria elected as Vice-Chair MEF has announced the results of its 2015 EMEA…
Tim Banks
March 11, 2015
MEF Global Board Elections reflect growth and diversity of the mobile ecosystem Press Release

MEF Global Board Elections reflect growth and diversity of the mobile ecosystem

Last week, MEF held the annual Global AGM in London where members gathered to elect the new Global Board for the 2014/2015 term. Candidates representing MEF’s regional chapters (EMEA, LatAM, Asia and NA) contested four seats on the Board, reflecting the organisation’s diverse membership and key focus areas in an…
Sam Hill
October 27, 2014
MEF