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Guest blog

Regulating mobile apps – a bit OTT?

In the wake of Indian regulators' calls to ‘exchange views on Over the Top services’, Ravi Rajagopalan, CEO of MEF Member Empays Payment Systems and MEF Asia Board Director, here argues that discussion must not lead to market intervention. In the early days of the mobile internet the telecom operator was…
Sam Hill
August 28, 2014
Analytics

Five Best Practices for B2B mobile Commerce [Infographic]

According to research by UX experts Usablenet, over half of B2B customers are using their smartphones to research products for their business.  But the ways B2B companies use mobile is also pushing the channel to become a central component in other core business activities including CRM, transactions, sales and marketing.  Check…
Sam Hill
August 27, 2014
News Roundup

Global Mobile News Round-up – Week 18th August 2014

Each week the MEF team curates mobile stories from around the world. Essential news, the latest market insight & data nuggets, the Global News Round-up offers an instant international mobile content and commerce snapshot.  Global News Stories Nearly Half of All Display Ad Views from Mobile by 2019, says Forrester…
Sam Hill
August 22, 2014
Analytics

The Power of Push [Infographic]

With 52% of people opting to receive push notifications from their apps, app analytics and marketing firm, Localytics has examined the engagement and retention rates of users who opted in compared to those who disabled push messages. The standout statistic is that there is an 88% higher engagement on average for…
Sam Hill
August 20, 2014
Meffys

Meffys Winner Spotlight – Brandtone

With our international panel of Judges now sorting through the avalanche of submissions for Meffys 2014 (thanks to all our entrants!) we continue our series looking at some of last year's winners to find out what they've been up to since they celebrated their success in the international mobile content &…
Sam Hill
August 15, 2014
News Roundup

Global Mobile News Round-up – Week 11th August 2014

Each week the MEF team curates mobile stories from around the world. Essential news, the latest market insight & data nuggets, the Global News Round-up offers an instant international mobile content and commerce snapshot.  Global News Stories Amazon Launches Local Register, A Square Competitor With Lower Transaction Rates TechCrunch Amazon…
Sam Hill
August 15, 2014
Mobile PaymentsVAS

Digital Wallets – Transforming the retail experience

Srinivas Nidugondi, Senior Vice President at Mahindra Comviva heads the mobile financial Solutions business unit. Here he discusses how mobile wallets present a huge opportunity for creative merchants to add value to digital transactions, while sharing his key tips for success and the pitfalls to avoid. The way we use money has…
Sam Hill
August 13, 2014
Analytics

A storm in our pockets [Infographic]

Non-card non-cash payments (which include mobile payments and coupons) are set to grow from 9.3 % of all retail transactions today to 19.6% by 2019, that's according to research by specialist payments company, Paypoint.  The same study suggests that a third of people aged 18-30 have bought goods and services…
Sam Hill
August 11, 2014
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