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News Roundup

Global Mobile News Round-up – Week 2nd February

Each week the MEF team curates mobile stories from around the world. Essential news you may have missed, the latest market insight & data nuggets, the Global Mobile News Round-up offers an instant international mobile content and commerce snapshot.  Global News Stories Apple’s iPhone Overtakes Android In US Sales For…
Sam Hill
February 6, 2015
Analytics

Will a lack of trust eventually kill the apps market?

MEF today launched its third annual Global Consumer Trust Report in association with AVG Technologies. Analysing data from 15,000 mobile media users in 15 countries across five continents, it provides detailed insight into consumers’ behaviours and attitudes relating to mobile privacy and security - and analyses their impact on the global mobile…
Sam Hill
February 4, 2015
Guest blog

Is Apple Tim Cook’s Company Yet?

Its been more than three years since Steve Job's stepped aside and Tim Cook was appointed as Apple CEO.  Back then tongue-in-cheek headlines captured the zeitgeist - Cook To Improve Apple Turnover. Last week's earnings announcement - with Apple posting the biggest quarterly profit in history (net $18bn) certainly frames…
Sam Hill
February 2, 2015
Analytics

The Landscape of Customer Identity [Infographic]

Facebook is shown to dominate social logins online, and especially on mobile, in this study from customer identity management specialists Gigya. Over 75% of mobile logins are attributed to the social networking giant, suggesting that their renewed mobile focus is paying off. Check out the infographic below which also looks at customer identity…
Sam Hill
January 30, 2015
News Roundup

Global Mobile News Round-up – Week 26th January

Each week the MEF team curates mobile stories from around the world. Essential news you may have missed, the latest market insight & data nuggets, the Global Mobile News Round-up offers an instant international mobile content and commerce snapshot.  Global News Stories Apple posts the biggest quarterly profit in history…
Sam Hill
January 30, 2015
Guest blogMobile video

Five reasons why video is the king of mobile media in India

Videos have transformed the way that we interact with mobile media.  With the promise of deeper levels of engagement it has amped consumer data consumption and built out new possibilities for mobile advertising and marketing.  Here, Nidhi Rana, Senior Marketing and Corporate Communications Exec at MEF Member VVIDIA has taken a look at trends…
Sam Hill
January 27, 2015
News Roundup

Global Mobile News Round-up – Week 19th January

Each week the MEF team curates mobile stories from around the world. Essential news you may have missed, the latest market insight & data nuggets, the Global Mobile News Round-up offers an instant international mobile content and commerce snapshot.  Global News Stories Here’s Everything That Went Down At Microsoft’s Windows…
Sam Hill
January 23, 2015
AfricaGuest blogMobile Content

Transforming lives through mobile technology – mind the bumps!

The recent MEF Global Consumer Survey noted that mobile-first regions are driving innovation across a range of mobile services, with accelerated adoption of relatively new areas of mobile such as mHealth, mobile banking and education. Here, Patrick Allainguillaume, Global Market Unit Head at Mahindra Comviva, reflects on mobile's growing importance in playing a…
Sam Hill
January 22, 2015
MEF