Skip to main content
search

The Importance of regulation

Most people think regulation is needed to protect us from harmful and misleading content Most people still believe that regulation is an important tool to protect us from harmful or misleading online content and practices. According to the latest global survey data from MEF, the regulation of misleading advertising was…
John Beshara
November 7, 2023

Only 18% of people feel protected online

Only 18% of people feel protected online Over 80% of people don't believe their online identity is suitable protected and, according to the latest survey data from MEF, the vast majority don't take action because they either lack the knowledge about the availability of various tools and services, feel it…
John Beshara
November 7, 2023

Security perceptions of behaviour on mobile

Social media posts and internet downloads are the least secure mobile practices Almost one third of people who share their personal data on social media do not believe it is secure, according to the latest survey data from MEF. Downloading content from the internet wasn't trusted by almost a quarter…
John Beshara
November 7, 2023

Perception of change: Payments

Direct Carrier Billing getting faster, more convenient and safer Mobile users believe Direct Carrier Billing (adding the cost of purchases to their mobile phone bill) is getting faster, more convenient and safer to use. The number of global users surveyed by MEF in 2023 that thought DCB was fast rose…
John Beshara
November 7, 2023

Privacy: Perception of change

Perception of change The developing economies of China, Mexico, South Africa, India and Brazil have all seen large improvements in the perception by users that their personal data will be kept private while on the internet. According to MEF's latest Global Consumer Trust survey, an average of 67% of consumers…
John Beshara
November 7, 2023

Italy: Rich messaging use by age

Italy: Rich messaging use by age 45-54 year olds in Italy are the heaviest users of rich messaging with over one third using a rich messaging service on a daily basis. On average, 51% of 45-54 year olds use rich messaging at least weekly, compared with 49% for both 25-34…
John Beshara
November 7, 2023

Mobile users believe spam controls are improving

Mobile users believe spam controls are improving Mobile users have seen an improvement in controls for managing the amount of spam and unsolicited messages they receive over the past 3 years. According to the latest consumer research conducted by MEF, a total of 49% saw an improvement in 2023 compared…
John Beshara
November 7, 2023

Mobile users are beginning to act on A2P spam

Mobile users are beginning to act on A2P spam Mobile users are geting more picky about how many messages they opt-in to receive from businesses on a weekly basis. According to the latest MEF research, there was an increase of one percentage point in the number of users receiving 2-5,…
John Beshara
November 7, 2023

WhatsApp in India

WhatsApp is the preferred channel to hear from businesses in India Most mobile users in India prefer to receive business messages via WhatsApp (45%) than any other messaging channel. Email ranked second (41%), followed by SMS (35%), traditional voice calls (33%) and Instagram (29%).
John Beshara
November 7, 2023
Close Menu

Member Login

Subscribe to our mailing list

* indicates required
MEF