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Mobile ad fraud: the scale of the problem, the nature of the scams, the fightback Content & AdvertisingMEF Webinars & Workshops

Mobile ad fraud: the scale of the problem, the nature of the scams, the fightback

Global app install ad spend could hit $51 billion this year. Fraudsters want some of that money. Regrettably, they will succeed. Is there anything the industry can do to defend itself? In a MEF webinar, two experts from Oordeoo and Freenet Digital assess the scale of the problem and the…
Sam Hill
July 17, 2019
MEF Member news, 15th July MEF Member News round-up

MEF Member news, 15th July

Get the latest announcements from MEF Members across the mobile ecosystem globally in this weekly review of member news… mGage, a Vivial company and Gold level member of Oracle PartnerNetwork (OPN), announced today that it has integrated with the Oracle Responsys SMS Public Aggregator Network (SPAN) to provide an easier…
Sam Hill
July 15, 2019
Global Mobile News Round up, July 12th News Roundup

Global Mobile News Round up, July 12th

Find out the week’s top mobile stories from around the world.This week.. Google workers listen to your “OK Google” queries, US authority demands Facebook puts Libra on ice, Amazon becomes the fastest-growing music streaming service… Google today defended its practice of having workers listen to users’ Google Assistant queries, following…
Sam Hill
July 12, 2019
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