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Opinion

MEF identifies 10 key mobile trends for 2015

MEF looks at the year ahead to predict the ten key mobile trends that will shape the global mobile landscape in 2015. The predictions leverage the expert and diverse insights from MEF’s Global Board of Directors as well as its recently published fourth annual Global Mobile Consumer Survey which studied responses…

MEFJanuary 7, 2015

Guest blog

How To Take Advantage Of The Top Two Motivations For Using Apps: Loneliness And Boredom

According to a recent report from Nielsen, 68% of the consumers interviewed reported that they used apps while they were “bored" or “killing time” while 70% of app downloaders who own a smartphone said they used apps while alone or by themselves. In this blog post, Matt Collins, Global Director of Applications…

MEFJanuary 6, 2015

News Roundup

Global Mobile News Round-up – Week 15th December

Each week the MEF team curates mobile stories from around the world. Essential news you may have missed, the latest market insight & data nuggets, the Global Mobile News Round-up offers an instant international mobile content and commerce snapshot. Global News Stories Samsung in Talks to Launch Apple Pay Competitor…

MEFDecember 19, 2014

Interviews

10 things you need to know about the Barclays Accelerator

The Barclays Accelerator, powered by Techstars, is a start-up accelerator programme designed to champion and support new innovative companies in the FinTech space. It offers companies that make it through the selection process an amazing array of benefits including seed investment from Techstars, exclusive access to Barclays APIs & data and world class…

MEFDecember 18, 2014

Guest blog Interviews

Preparing for the Social Internet of Things – AVG

Industry figures show that it took 25 years for the first 2.5 billion people to get online. And it’s predicted this number of connections will double in as little as the next five years. Here, Judith Bitterli, Chief Marketing Officer at AVG Technologies shares her thoughts from MEF Global Forum 2014 - plus check out…

MEFDecember 17, 2014

Payments & Commerce

MasterCard is making mobile money a reality in Egypt

In growth economies, where handset penetration is high, mobile is typically the first and sometimes only digital touch-point for consumers within a large under-banked or un-banked population. Characteristically commerce in the these countries is predominantly cash based, where routine financial tasks like transferring money to friends, paying utility bills or…

Tim BanksDecember 15, 2014

News Roundup

Global Mobile News Round-up – Week 8th December

MEFDecember 12, 2014

Event Roundup MEF Data

Worldwide Consumer Trends: Who’s doing what on mobile?

MEF has published a handy infographic highlighting the different consumer profiles worldwide when it comes to mobile content and commerce. South Africans are 'mad for' apps, Brazilians are the biggest spenders in 2014 and Indian consumers lead the take up of education on mobile. The data is taken from MEF's…

MEFDecember 11, 2014

Guest blog Payments & Commerce

Direct Carrier Billing and Boku’s e-money: from digital to physical purchases

Until recently, in Europe, direct carrier billing (AKA direct operator billing) was restricted to the purchase of digital goods and operated under an exemption to the European Union’s Payment Services Directive (PSD). This regulatory framework was largely established to deal with the purchase of ringtones and wallpapers. Now however, it’s possible for…

MEFDecember 10, 2014

MEF Data

Mobile Dominates Black Friday + Cyber Monday [Infographic]

Last week's Black Friday and Cyber Monday promised to provide a big shot to retailers who were hoping to hit record takings in the run up to Christmas. But with an increasingly central role in how and where consumers shop, mobile is the real winner. Take a look at IBM's Black Friday…

MEFDecember 8, 2014