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Messaging Channels

All hail text messaging, the people’s choice of media and pizza chefs Messaging ChannelsOpinion

All hail text messaging, the people’s choice of media and pizza chefs

Email, voice, fax, postcards. Mobile messaging has battered them all. Now, it's even teaching Tim Green Spanish. To mark the publication of MEF's Future of Messaging Guide, he celebrates the world's favourite medium... Buenos dias lectores. Como estan? Yes, I am learning Spanish. And I am getting lots of help…
Tim Green
December 2, 2016
CLX’s Robert Gerstmann: “There are A2P use cases that no one has even thought about yet” InterviewsMessaging Channels

CLX’s Robert Gerstmann: “There are A2P use cases that no one has even thought about yet”

The mobile messaging space has been bumpy in the last few years. But Sweden's CLX prospered throughout. And it did so without a euro of outside funding. CLX MD Robert Gerstmann told Tim Green about rise of CLX and its plans for the next phase of mobile messaging…
Tim Green
November 9, 2016
Mobile messaging fraud: putting spam under the microscope Messaging ChannelsOpinion

Mobile messaging fraud: putting spam under the microscope

Consumers are embracing messaging in all its forms and in the enterprise space its areas such as two-factor authentication, notification and marketing that are driving the market. It’s also an unfortunate fact that with any significant form of digital interaction, fraudsters seek to exploit consumers with sharp practices. MEF's recent…
MEF
October 12, 2016
‘SMS is perfect for chat bots’ – OpenMarket’s Jay Emmet talks A2P, IoT and OTT Connectivity & WholesaleInterviewsMessaging Channels

‘SMS is perfect for chat bots’ – OpenMarket’s Jay Emmet talks A2P, IoT and OTT

OpenMarket's GM Jay Emmet knows a bit about SMS. He's been selling mobile messaging for 20 years. And he still loves it. He talked to MEF about conversational commerce, machine-based messaging and why A2P is finally ready for its big moment... Jay Emmet is talking about cheeseburgers. He likes his…
Tim Green
October 6, 2016
14 stats that explore the growth of A2P messaging InterviewsMessaging Channels

14 stats that explore the growth of A2P messaging

The latest issue of MEF’s eBulletin is out today and turns the spotlight on mobile messaging taking an in-depth look at the issues, news and market drivers shaping the enterprise messaging space including analysis on revenue leakage, global market forecasts, conversational commerce and how being consumer-centric boosts engagement. Businesses are…
MEF
September 30, 2016
MEF