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MEF provides its Members with global and cross-sector platforms for networking, collaboration and advancing industry solutions. Companies of all sizes & stages leverage MEF’s collaborative platforms to network & learn.

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Content & Advertising

Flipkart’s Supermoney: A Rising Challenger in India’s Fintech Race

Flipkart has injected $30M into Supermoney, its fast-growing fintech arm that already ranks fifth in India’s UPI market with 250M+ monthly transactions. Leveraging Flipkart’s 450M shoppers, Supermoney offers payments, credit, and trading, distributing $700M in loans. Its rise reflects commerce-fintech convergence, ecosystem lock-in, and data-driven competition. MEF CEO Dario Betti…
Content & Advertising

How People Use ChatGPT: OpenAI’s First User Study

OpenAI’s first study on ChatGPT use (Sept 15, 2025) shows it’s now mainstream, with major adoption in work, education, and programming. Users see it as a productivity tool rather than a lifestyle assistant. While early-stage and limited in scope, the report sets a baseline for future research. MEF CEO Dario…
ID & Data

Tokens Please! Could a Federated Brit Card Win Over the Doubters?

Has the digital age changed the UK’s attitude to national ID cards? We’re about to find out. The government is going ahead with a compulsory Brit card. Tim Green, director of MEF’s ID and Data programme, weighs up the arguments...
Anti-fraud

Australia’s ACMA Announces SMS Sender ID Register for 2026

Australia is moving closer to implementing its national SMS Sender ID Register – a key step in protecting consumers from scams and restoring trust in text messaging. Stefano Nicoletti, Head of MEF’s Sender ID Registry in the UK discusses how, as preparations advance, businesses are urged to act early and…

Accelerating your mobile opportunity

The Mobile Ecosystem Forum is a global trade body that acts as an impartial and authoritative champion for addressing issues affecting the broadening mobile ecosystem.  We work with our members to accelerate sustainable market growth that drives inclusion for all and delivers trusted services to enrich the lives of consumers worldwide.

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