New on the MEF Minute
Last night, MEF announced the 2016 winners of its 13th annual Meffys international awards which measure commercial success and recognise innovation across the mobile ecosystem.
Entries from 30 countries were received across the nine award categories with outstanding examples of emerging technologies, apps, products and services in mobile across all sectors. Selected by an independent judging panel of 50+ international journalists, analysts & industry experts, the winners included enterprises, telcos, technology & service providers and start-ups showcasing the ever-evolving diversity of the mobile ecosystem.
Email, voice, fax, postcards. Mobile messaging has battered them all. Now, it’s even teaching Tim Green Spanish. To mark the publication of MEF’s Future of Messaging Guide, he celebrates the world’s favourite medium…
Buenos dias lectores. Como estan?
Yes, I am learning Spanish. And I am getting lots of help from my new friends Chef Roberto (the legendary pizza maker) and Renée the driver.
They are very patient with me, and happy to talk at my rudimentary level.
Oh, and I should add: they are not human. They are bots.
The Meffys final, supported by Mozilla & BiP, is upon us, kicking off from 5.30pm tomorrow! (tickets available here, probably sold out by now!) We are taking a brief look at the finalists in the nine different categories.
The Mobile Messaging award, one of our new Global Initiative Categories, recognises the companies who are driving the future of messaging services, an area of key interest to MEF and its members. Whether it’s for authentication, customer engagement or marketing, and everything in between, this category showcases the best in mobile messaging.
In our 5 minutes with profiles, MEF members talk about their business, their aspirations for the future and the wider mobile industry. This week, VP of Business Development and Marketing Ira Cohen introduces MMDSmart.
When did MMDSmart launch and what growth have you seen?
We began operations eight years ago as a voice carrier and added messaging about three years ago. Not an easy market for a new player to penetrate, but our team came from the industry, and believed that if we provided good quality, flexibility in finding creative solutions and financial stability we would carve our niche.