MEFFYS 2016

Submissions open - Deadline October 5th

 

Free Report

 
 

Representing the interests of the broadening mobile ecosystem

 

Conferences and networking around the globe

 

Meet our members

Connecting across sectors, borders and company size

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Accelerating your mobile opportunity

The Mobile Ecosystem Forum is a global trade body that acts as an impartial and authoritative champion for addressing issues affecting the broadening mobile ecosystem.  We work with our members to accelerate sustainable market growth that drives inclusion for all and delivers trusted services to enrich the lives of consumers worldwide.

Events

We host 20+ events per annum across our Chapters in Asia, EMEA, North and Latin America. They provide a global and local platform for business partnering and knowledge sharing.

Insights

Market and sector data and reports to help your mobile strategy development. Our annual Global Consumer Survey studies the trends and behaviours of 15,000 mobile media users in 15 countries.

Initiatives

Collaborate with industry peers to advance solutions or overcome barriers to growth. Cross-sector Working Groups offer the ideal forum to share and learn.

New on the MEF Minute


messaging

14 stats that explore the growth of A2P messaging

| Messaging, mobile messaging | No Comments

The latest issue of MEF’s eBulletin is out today and turns the spotlight on mobile messaging taking an in-depth look at the issues, news and market drivers shaping the enterprise messaging space including analysis on revenue leakage, global market forecasts, conversational commerce and how being consumer-centric boosts engagement.

Businesses are increasingly turning to enterprise messaging as a key platform for engaging consumers. Impressive open rates for marketing messages are well cited. But beyond this areas such as authentication and notification in sectors like banking and healthcare as well as relationship building for brands and retailers are driving the messaging ecosystem forward.

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Global mobile news round-up – 30th September

| News Roundup | No Comments

Find out the week’s top mobile stories from around the world. This week… Google’s plan to target the “next billion”, Mastercard says Brits see mobile as future of shopping, Line to invest $45 mil in Snapchat clone and much more.

Google has made no secret of its desire to target emerging markets and get more people using its services. And at its second “Google for India” event in New Delhi today, the internet giant unveiled myriad new products, programs, and updates as it looks to ramp up its efforts to get in front of “the next billion” internet users.

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Why is SnapChat making sunglasses? Here’s your Spectacles crib sheet

| Featured Post, Tech Focus | No Comments

Will you wear glasses that record videos? SnapChat hopes so. The messaging company (now called Snap) has just unveiled Spectacles. Here’s everything you need to know about them in 10 points.
Snapchat is dead.

Don’t get the wrong impression. It’s in extraordinary good health. It’s just the company name Snapchat that’s dead. This week, the firm re-branded itself as Snap.

The reason for the re-brand was that Snap is no longer a single product company. While it still has its vastly successful SnapChat messaging app, it has now entered the wearables space too.

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Q&A: Daniel Kaplan – France’s ‘Mr personal data economy’

| Executive Interview, Featured Post, Personal Data Ecocnomy | No Comments

Daniel Kaplan has worked with Orange, Société Générale, Axa and others on the pioneering personal data sharing project, MesInfos. He told Tim Green about the pilot, the ‘trust paradox’ and why fun, not privacy, will drive the personal data economy…

If you’re going to force a bold new idea into life, you need persuasive people to do it. When it comes to the personal data economy, Daniel Kaplan is one of those people.