The rise of new platforms and services in mobile for support of business services
Latest Articles
Telecom employment has fallen sharply from 1.8 million employees in 2015 to 1.3 million in 2024 as automation, AI and managed services reshape the industry. MEF CEO Dario Betti explores how the sector can strike a balance between operational efficiency and workforce growth to remain competitive in the AI era.…
MVNOs are no longer niche – they’re a major force in the telecoms landscape. In the UK alone, they represent 17% of the mobile market, rivaling the share of some of the biggest names. As brands explore new growth channels, launching an MVNO has never been more compelling. But with…
In July Microsoft announced the layoff of approximately 9,000 employees—nearly 4% of its global workforce. While occurring amid strong financial performance and substantial AI-driven revenue growth, this decision reflects a broader industry trend: tech companies are reassessing structures, correcting overexpansion, and realigning toward emerging priorities. MEF Director of Programmes Nick…
At TikTok World 2025, TikTok unveiled a significant upgrade to its advertising and content management solution, launching a series of AI-powered tools that signal a new phase in mobile marketing. These tools are not just about incremental improvements — they reshape how brands discover, create, and target content on one…
Get Involved
To join the Mobile Evolution Interest Group or find out more about their work, fill in the form below and we’ll be in touch.
