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Australia is moving closer to implementing its national SMS Sender ID Register – a key step in protecting consumers from scams and restoring trust in text messaging. Stefano Nicoletti, Head of MEF’s Sender ID Registry in the UK discusses how, as preparations advance, businesses are urged to act early and…

Once the backbone of enterprise communication, A2P SMS now faces growing pressures that could redefine its future. From emerging threats to shifting market dynamics, the industry stands at a critical crossroads that demands collective action and innovation. MEF Head of Global Anti-Fraud Solutions, Sham Careem, explains why collaboration is key…

The Voice of the CSP Working Group, supported by the Mobile Ecosystem Forum, brings together leading experts from across the A2P messaging ecosystem to advocate for a healthier, more transparent, and inclusive 10DLC environment. This newly released Working Group Charter outlines the group’s mission to ensure that Application-to-Person (A2P) 10DLC…

The business messaging landscape underwent a significant transition in 2025, moving rapidly towards rich, conversational channels while grappling with persistent issues like fraud and rising costs. The MEF Messaging Channels Yearbook 2025 offers an essential overview of this dynamic year, providing a look at the major shifts, new opportunities, and…
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