The firm’s UK managing director, Chris Woolnough, explained that having the centre has helped Assurant specialise in devices’ continual lifecycle.

“If you look at the market, you’ll typically have companies that are distributors with a background in shipping handsets or big traditional companies that just focus on insurance and don’t have a facility like this,” he said.

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Jon Prideaux, Chief Executive Officer, Boku, commented: “We are thrilled to see PayPay added as a payment method for one of our global merchants. Consumers globally are preferring to pay with digital currency on their phones instead of plastic cards, and we’re proud to enable more convenient and secure digital payments.”

Toru Nogiwa, Division Head of Partner Sales Division, Sales Group of PayPay, commented: “I’m extremely happy that PayPay is now available on Netflix. Through this partnership with Boku, we hope to further promote cashless payments in Japan and provide convenience to more users.”

Viber is used in more than 190 countries worldwide, is available in over 40 languages and has already received more than a billion Android downloads. In 2015, it became the first messaging app to allow businesses to message customers one-to-one and has since shown significant expansion.

“As three out of four customers prefer to communicate with a brand they can message rather than call, we are happy to partner with Messente to bring a secure, convenient and rich messaging experience to brands and their customers”, says Cristina Constandache, Chief Revenue Officer at Rakuten Viber. “Through the power of Viber Business Messages brands will be able to manage multiple business cases in a single channel, following customers at each stage of their customer journey: from driving purchases and helping to choose the right product, to managing orders, providing post-sales support and collecting customer feedback”.

“Messente delivers millions of business-critical messages every day from Singapore to Peru. Partnering up with Viber – used by more than a billion people across the world – is a remarkable addition to the range of messaging products we offer. It will deliver tremendous value for our customers,” adds Lauri Kinkar, CEO of Messente.

“In the value exchange economy, Australian consumers are rewarding brands that make personalisation a priority, with more than half saying they will trade personal and preference data to feel part of a brand’s community,” says Billy Loizou, VP of go to market, APAC at Cheetah Digital.

“When done correctly, loyalty programs govern the value exchange between brands and consumers, and not just for a single interaction, but for direct engagement over the customer lifetime. With contextually differentiated, personalised experiences, they can be the conduit for the one-to-one relationships that build customer lifetime value.”

“We’re excited to play an essential role in helping operators define the next generation of anytime and anywhere access for their subscribers’ digital content. However, it’s not just about seamless access, it’s about the unique ways subscribers can interact with it in a 5G world,” said Chris Hill, Chief Commercial Officer of Synchronoss. “The cloud will have a significant seat at the table of the 5G evolution. Leveraging the Synchronoss Cloud for Home solution operators have a new way to create, deliver, engage, and monetize more personalized experiences and offers for their subscribers.”

Event visitors can meet up with Upstream at booth no. 12 and discover how the company’s marketing automation solutions combining on-site campaigns and triggered messaging mobile can turn anonymous website visitors into customers and boost sales.

Upstream’s unique solution combines mobile technology with marketing expertise that can build an e-commerce businesses’ opt-in customer base by collecting 35% of the e-shop visitors’ phone numbers over a 6-month period, as well as address one of the biggest issues in e-commerce – cart abandonment, when a customer leaves the buying journey at the last step.