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The messaging landscape is evolving rapidly, with 10-digit long codes (10DLC) emerging as a powerful tool for businesses to connect with customers in the United States. This guide, sponsored by industry leaders like Aegis Mobile, Bandwidth, netnumber, Sinch, Syniverse, The Campaign Registry, and WMC Global, demystifies 10DLC and provides brands with a clear roadmap for its successful implementation.

This comprehensive guide, a first of its kind, is the result of collaboration among seven industry leaders and twelve contributors, creating a cross-industry resource for navigating the complexities of 10DLC. It serves as an invaluable resource for brands seeking to harness the power of 10DLC business texting. By understanding the ecosystem, following best practices, and partnering with the right providers, brands can unlock the full potential of 10DLC to enhance customer engagement, drive conversions, and build lasting relationships.

As the messaging landscape continues to evolve, 10DLC is poised to play a pivotal role in shaping the future of business communication.

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Key Takeaways

  • Comprehensive Industry Collaboration

The guide is a collaborative effort involving seven industry leaders and twelve contributors, making it a robust cross-industry resource for navigating 10DLC complexities.

  • Understanding the Ecosystem

10DLC involves a range of stakeholders, including brands, CSPs, DCAs, TCR, netnumber, and MNOs. Each entity plays a critical role in ensuring the smooth and compliant functioning of 10DLC messaging.

  • Versatility and Applications

10DLC offers a cost-effective and personalized messaging solution suitable for various business sizes and types. It is particularly beneficial for SMBs, professionals like doctors and dentists, and larger enterprises that can use it across different departments.

  • Key Strategies for Success

Successful implementation of 10DLC campaigns requires the right partner, accurate registration, understanding throughput, planning for ecosystem changes, and strict adherence to compliance and best practices.

  • Enhanced A2P Messaging

10DLC bridges the gap in application-to-person messaging, ensuring efficient, compliant, and spam-free communication, which fosters stronger customer relationships.

  • Regulatory and Compliance Emphasis

The guide highlights the critical need for compliance with messaging best practices and regulations, including user opt-in requirements, carrier rules, and government regulations, to avoid penalties and ensure campaign success.

Supported by

Collaborators & Contributors

Brien Jones-Lantzy

Sinch

Catalin Badea

netnumber

Ian Matthews

WMC Global

John Tullai

Aegis Mobile

Jonathan Vimont

Sinch

Meredith Wiegman

Sinch

Mike Rosenbaum

Syniverse

Stefan Heller

The Campaign Registry

Zach Kunkel

Bandwidth

Anna Quint

CampaignVerify

David Diggs

CampaignVerify

Kailey Gibbens

Bandwidth

Douwe van der Heij

Syniverse

Jon Bruner

Aegis Mobile

Stephanie Lashley

Bandwidth

Steve Legge

Netnumber

Trevor MacDonald

Syniverse

TJ Thinakaran

CasselRoad

MEF