Enterprise Communication Platforms See Continued High Engagement in 2025

MEF’s latest annual consumer survey indicates that enterprise communication and collaboration software sector has entered a mature growth phase, with daily active usage holding firm at 56% on average globally for the second consecutive year. This plateau presents both opportunities and challenges for investors evaluating SaaS platforms and workplace technology providers. The Asia Pacific region came top in terms of daily usage (up 4 points to 61%), while Indonesia’s outlier performance at 71% daily engagement suggests untapped potential in Southeast Asian markets where digital infrastructure investments continue to yield above-average adoption rates. The Middle East & Africa ranked second overall (although down 8-points to 59%), while more stable results from Europe and the Americas suggest a workplace technology sector pivot from user growth to monetization strategies with strong product-market fit and lower risk of churn.

The full report, and all survey data from over 11,000 respondents across 17 countries, is now available to download from mef.mobi and click on MEF Data.