MEF Connects – On Demand

With a population of 650 million, and being one of the most urbanized regions in the world, Latin America has huge potential for rapid further growth. Brazil alone has over 30% of the region’s population with subscribers there leading the way in app usage.

Through our MEF CONNECTS LATAM event we will be shining a spotlight on this region. MEF’s aim is simple: to connect industry stakeholders from around the world with regional players and those opportunities. Both members and non-members doing business across Latin America will be able to showcase their work to an international audience.

MEF CONNECTS LATAM was spread over two days: the first looking at LATAM as a whole, the second day zooming in on Brazil.

Day One – LATIN AMERICA

KEYNOTE: The journey to human-centered, digital transformation

  • Charlie Vayas, Digital Transformation Regional Manager – KFC

10 mind-blowing insights about Business Messaging in LATAM

  • Andy Jones, Principal Consultant – mobilesquared
  • Mitchell Cutmore, Advisor – MEF

Entertainment Trends in a Pandemic

  • Charlie Vayas, Digital Transformation Regional Manager – KFC
  • Edgar Lomeli, Country Manager México – Digital Virgo
  • Luisa Muneratti, VP Europe and Latam – Docomo Digital
  • Tomas Cohen, Commerical Director – AWG
  • Gregory Avelino, Marketing & Editorial Manager, Latin America – Napster

The important role of Rich Messaging in CX transformation

  • James Williams, Director of Programmes – MEF
  • Ramy Riad, Vice President Future Messaging – imimobile

When Payments, Messaging and Digital Identity Meet

  • Jason Pareja Jauregui, Product Development Manager – B89
  • Breno Pilar, Vice President – Ipification
  • Ramy Riad, Vice President Future Messaging – imimobile
  • Sean Whitley, Vice President of Sales – Mitto
  • Michael Becker, CEO – Identity Praxis, Inc.

Combatting Fraud to Unlock Carrier Billing Opportunities

  • David Lotfi, CEO and Founder – Evina
  • Adrian Caneva, Data Science Manager – AWG

RCS in LATAM – What next?

  • Jenny Whelan, RCS Consultant
  • Tathiana Adam, Business Development Manager, Communications Products Partnerships, LATAM – Google
  • Marcos Rodriguez, RCS lead – Telefonica Global Solutions
  • Sergio Collazo, VAS Engineering Senior Manager – Telcel/América Móvil
  • Antenor Henriquez, Enterprise Sales Director, Quiubas

Firewalls in LATAM – an urgent requirement facing regulatory restrictions

  • Felipe Castillo, Senior Consultant – GTC
  • Ignacio Nunez, Technical Account Manager – Adaptive Mobile
  • Florencia Mardaras, Mobile Marketing Specialist – Movistar Argentina
  • Mauricio Rojas, Solution Manager – Infobip

Mobile Identity – building an ecosystem of protection

  • William Giraldo, Senior Operator Partnership Manager LATAM, Infobip
  • Oscar Tello, Subgerente de Prevención y Tratamiento del Fraude – Banco de la Nación
  • Omar Fortun, Project & Business Manager – ENTEL Perú

Day Two – BRAZIL

The Mobile Payments Landscape in Brazil

  • Mitchell Cutmore, Advisor, MEF
  • Gustavo Victorica – Co-founder & COO, RecargaPay
  • Dario Betti – CEO, MEF

Breaking down the latest MEF Brazil report – a conversation with Phil Todd

  • Mitchell Cutmore, Advisor – MEF
  • Phil Todd, Director and Founder – Stereocope
  • James Williams, Director of Programmes – MEF

SMS Phishing in Brazil – an ongoing threat

  • Luanna Luna Sena, Sales Manager – Intis Telecom
  • Mike Round, Project Director, MEF
  • Liz Zorzo, Traffic Fraud Manager – Sinch

Business messaging – what’s happening now, what’s coming next?

  • Tim Green, Editor – MEF
  • Vinicius Cerqueira, Sales and Partnerships Director – Syniverse

Developing the Digital Customer Onboarding Channel in the Brazilian Market

  • James Williams, Director of Programmes – MEF
  • Pat Flynn, Co-Founder & Director of Business Development – Nettzer

IoT in Brazil: Challenges and Opportunities

  • James Williams, Director of Programmes – MEF
  • Nassia Skoulikariti, Founder & CEO – Apiro Data Ltd

The future of Cloud Gaming with 5G

  • Mitch Cutmore, Advisor – MEF
  • Marcus Bulhões, Regional Manager South LATAM – AWG

RCS in Brazil – how to scale the audience to tipping point

  • Lucas Amadeu, Marketing Consultant
  • Tathiana Adam, Business Development Manager, Communications Products Partnerships, LATAM – Google
  • Aline Andreola, Senior Marketing Analist – Vivo Ads (Telefonica)
  • Marcello Hassib, Marketing Specialist – TIM Brasil
  • Henrique Angeli, Operations Director LatAm – Sinch
  • Emanuel Rodrigues, Senior Operator Partnerships Executive – Infobip

LGPD in Practice: impacts during implementation

  • Thais Bento, Data Protection and Privacy specialist – GTC
  • Luanna Luna Sena, Sales Manager – Intis Telecom
  • Nathalia Santos, Associate Lawyer – Pellon de Lima Advogados
  • Gabriel Eiras Villa, Business Designer – Claro Brasil

Next steps for MEF in LATAM

  • Mitchell Cutmore, Advisor – MEF
  • Edwin Carvalho, Senior Carrier Services Director – Vonage
  • James Williams, Director of Programmes – MEF
  • Luanna Luna Sena, Sales Manager – Intis Telecom
  • Juan Francisco Di Nucci, CEO – AWG

Event Partners