Agenda
Arrive, collect your badge, and connect with early attendees.
MEF Leadership provides an overview of global anti-fraud priorities and the critical state of trust in the mobile ecosystem.
This address will explore why fraud is scaling faster than defenses and pinpoint where mobile services are most at risk globally.
- This session brings together experts to dissect the multifaceted threats impacting mobile communications.
- Key Discussion Points:
- SMS & OTT phishing (smishing) and sophisticated scams.
- RCS P2P spoofing and its implications.
- Mobile Voice Fraud: The rise of SIM farms, abuse of Global Titles, and advanced CLI spoofing techniques.
- New & Emerging Threats: The growing dangers of QR Code phishing (Quishing), multimode attacks, and fraud specifically targeting OTT services like WhatsApp and Viber.
- Persistent threats: SIM swap and account takeovers.
- The impact of AI: How artificial intelligence is both enabling new forms of fraud and being leveraged for defense.
An opportunity to refresh and continue conversations.
- A deep dive into the strategies and collaborative efforts required to tackle messaging-specific fraud.
- Key Discussion Points:
- Latest trends and methods in Artificially Inflated Traffic (AIT).
- How industry codes of conduct and commercial transparency are evolving to counter messaging abuse.
- The crucial roles of brands, aggregators, and Mobile Network Operators (MNOs) in securing messaging channels.
- Real-world examples and insights from organizations successfully implementing fraud mitigation strategies.
- Key Discussion Points:
- Operator insights on deploying effective fraud mitigation systems.
- Brand/enterprise perspectives on protecting customer communications and transactions.
- The legal view: How enforcement agencies are catching up with evolving fraud techniques.
A dedicated hour for networking and forging new connections over lunch.
- Exploring the critical interplay between regulatory mandates and industry innovation.
- Key Discussion Points:
- Regional policy trends and their impact.
- Balancing the risk of overregulation with the imperative for robust protection.
- The growing role of industry-led frameworks and cross-sector collaboration.
- How policymakers and regulators can effectively partner with the industry to drive change.
- A look at the cutting-edge technologies and tools available to fight fraud at scale across all mobile communication channels.
- Key Discussion Points:
- Real-time monitoring platforms and analytics.
- Leveraging machine learning models for proactive fraud detection.
- Innovations in identity verification, authentication, and biometrics to prevent fraud.
- The role of Network APIs in providing new data and capabilities for fraud fighting.
Another opportunity for informal discussions and connections.
- Experts will discuss practical approaches and successful models for industry-wide collaboration in combating fraud.
- Key Discussion Points:
- Effective strategies for inter-operator fraud data sharing and intelligence exchange.
- Best practices for brand protection and maintaining messaging hygiene.
- Ensuring wholesale mobile voice integrity and adherence to CLI best practices.
- Collaborative efforts to tackle emerging threats, including Quishing, multimode attacks, and OTT service fraud.
- Aligning industry initiatives with policy and regulatory frameworks for greater impact.
- Industry leaders discuss the long-term outlook for mobile trust and security.
- Key Discussion Points:
- How emerging technologies like AI, eSIM, and digital wallets will reshape future fraud risks.
- What does sustained industry alignment and cross-sector collaboration look like in 2026 and beyond?
- The path forward to bringing trust back into messaging and all mobile communications.
Continue conversations and forge lasting relationships in a relaxed setting.
