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Guest blogVAS

6 hidden factors that drive commercially successful mHealth app publishing

There are 6 hidden factors which distinguish financially successful mHealth app developers from the rest - Ralf-Gordon Jahns, Managing Director of research2guidance shares the results of their global study on mHealth app publishing. There are above the line factors that contribute to successful mHealth app publishing. These include “getting featured” on…
Sam Hill
May 28, 2014
Guest blogVAS

Disruption and Innovation in mobile – an expert panel’s view

Steven Ambrose, CEO of Strategy Worx Consulting, reflects on how new mobile technologies have disrupted business models, market economies and even human society. A useful starting point for MEF’s latest webinar - on disruption and innovation in the mobile market – was to look at it from the perspective of challengers versus…
Sam Hill
May 20, 2014
AfricaVAS

MEF Africa Day 2014

Last week the first MEF Africa Day was held in Johannesburg supported by Samsung, and saw around one hundred industry leaders gather over three sessions for debate, dialogue, insightful presentations and constructive networking. MEF Africa GM Jo Crawshaw shares the day's events, and if you were able to make it along…
Sam Hill
April 9, 2014
AfricaGuest blogMusicVAS

Digital Entrepreneurship in Kenya 2014

Marissa Drouillard, Intelligence Consultant, Mobile for Development at the GSMA, discusses the findings of their recent report on Digital Entrepreneurship in Kenya which looks at current opportunities and challenges for the Kenyan entrepreneurship ecosystem. Pete’s Coffee, nestled in Nairobi’s Bishop Magua building, is the kind of place where aspiring Kenyan…
Sam Hill
March 19, 2014
AfricaGuest blogVAS

Improving Mobile Services for the Bottom of the Pyramid in Africa

Africa has the fastest growing mobile market in the world and opportunities to use mobile technologies for social upliftment abound. More Africans have access to mobile phones that to clean water and by 2016, predictions indicate that approximately one billion people in Africa will have access to a handset. As a mobile-first (and often…
Sam Hill
February 11, 2014
5 minutes withVAS

5 minutes with… MT2

In our 5 minutes with profiles, MEF members talk about their business, their aspirations for the future and the wider mobile industry. This week Naji Bouhabib, CEO, introduces Middle East Based VAS provider Mobile Technology Tomorrow – MT2 What does MT2 do? Mobile Technology Tomorrow (MT2) is a leading Value Added Service Provider and…
Sam Hill
February 4, 2014
AfricaVAS

Why is Kenya so Optimistic about Mobile?

On Monday evening last week during AfricaCom in Cape Town, Africa's largest tech and telecoms conference and exhibition, MEF co-hosted the Mobile Monday Jamboree. At what is widely known as the AfricaCom networking party and with over 1000 industry representatives in attendance, MEF launched the first report of a three-country African Growth Market Study on mobile content and…
Sam Hill
November 21, 2013
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