omnichannel Archives

Will 2025 be the year of RCS?

Dave Boddington, Group Product Manager at Infobip shares an overview of their session at MEF CONNECTS Omnichannel where he was joined by Upland Software’s Rew Golding to discuss where we are as an industry with RCS and whether 2025 will be the year it becomes the new standard. Some of…

MEFJanuary 15, 2025

Messaging Channels On-Demand

MEF CONNECTS Omnichannel 2024

MEF Connects - On Demand Welcome back {first_name} Thanks for logging in Log in now MEF Members can access exclusive content The MEF Omnichannel event is a comprehensive, one-day event into the world of Omnichannel communication and customer engagement. This event brings together industry leaders, innovators, and experts to…

MEFJanuary 6, 2025

Messaging Channels

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MEFNovember 26, 2024

Guest blog Messaging Channels

Why Seamless Communication is the Key to Winning Customer Loyalty – and How to Get It Right

In this guest post, Gegham Azatyan, Co-Founder of leading global provider of omnichannel business messaging solutions and MEF Member Dexatel, explores the importance of an omnichannel approach to marketing, and why so many brands struggle to get it right. Booking a vacation online should be straightforward. However, when a single…

MEFOctober 30, 2024