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InterviewsMEFTV

Member Interview: SAP Digital Interconnect

MEFTV speaks to Sethu Meenakshisundaram, SAP Digital Interconnect president, who explains how intelligent interconnectivity, multichannel engagement, and operator optimization solutions enable the Experience Economy and SAP’s “X+O” strategy to help connect everyone, everything, everywhere.
Sam Hill
May 21, 2019
Enterprise CommunicationsInterviews

Member Interview: Routemobile

MEFTV speaks to Routemobile‘s Group CEO Rajdip Gupta and James Mills, CEO Americas, on their stand during MWC 2019, who explain their experience with RCS, their new business objectives as an omnichannel platform, and how their business is growing beyond messaging and communications. Discussing their RCS use cases and omnichannel…
Sam Hill
May 15, 2019
Internet of Things

Member Interview: JT International

MEFTV speaks to Tom Noel, Managing Director of JT International at the Cellular IoT panel held during MWC 2019, where he describes some of the discussions of the panel, and the opportunities presented by cellular IoT. “We talked at length about the responsibility we have as providers to protect the…
Sam Hill
May 9, 2019
Interviews

Member Interview: Sundi Sundaresh, Cinarra

MEFTV speaks to Sundi Sundaresh, President & CEO of Cinarra who among other things discussed the challenges of handling consumer’s personal data responsibly – we asked how the landscape has changed for businesses in light of new regulation such as GDPR: “Interestingly the landscape hasn’t changed for us very much,…
Sam Hill
May 8, 2019
Enterprise CommunicationsInterviews

Adding Value to the SMS Conversation

Ira Cohen, VP of Business Development and Marketing, MMDSmart outlines how SMS is sorely underused by many marketing managers and agencies, and how the industry needs to reemephasise its immense value if new technologies like RCS are going to thrive. There’s a disturbing trend going on in the digital marketing…
Sam Hill
May 1, 2019
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