MEF TV Archives - Page 11 of 13

How Telenor and Facebook partnered to drive internet adoption in Pakistan

Mobile operator and MEF Member, Telenor, has released the results of a free Facebook campaign in Pakistan, aimed at bringing first-time Internet users online. Facebook was provided with a zero-rated data plan to all Telenor subscribers. The result was a spike in internet uptake, with a significant chunk of new users going…

MEFMarch 17, 2015

Guest blog

Lucky 13 for MEF – a new name in the year of industry evolution

CEO Rimma Perelmuter reflects on an eventful Mobile World Congress, where MEF unveiled a new identity to reinforce its expanding remit to represent the ever-broadening mobile ecosystem. This year’s 13th MEF Connects MWC in association with American Express marked a significant milestone in our history. MEF Connects MWC 2015 MEF was…

MEFMarch 12, 2015

Guest blog

What it means to live in a mobile first, cloud first world

We are all familiar with the terms 'mobile' and 'cloud'. The former means portable, wire free connectivity and the latter means network based storage. Whilst these are obvious misconceptions its how mobile and cloud work together that provides the basis of the next wave of growth for all kinds of services.…

MEFMarch 10, 2015

Content & Advertising Guest blog

Transforming lives through mobile technology – mind the bumps!

The recent MEF Global Consumer Survey noted that mobile-first regions are driving innovation across a range of mobile services, with accelerated adoption of relatively new areas of mobile such as mHealth, mobile banking and education. Here, Patrick Allainguillaume, Global Market Unit Head at Mahindra Comviva, reflects on mobile's growing importance in playing a…

MEFJanuary 22, 2015

MEFTV

2014 – MEF Year in Review

2014 was another landmark year for the mobile industry – a year which saw groundbreaking new handsets and form factors, more ways to pay as well as lots of hype around verticals such as mHealth and wearables. 2014, was also a pivotal year for MEF as we continued our mission…

MEFJanuary 14, 2015

Guest blog Interviews

Preparing for the Social Internet of Things – AVG

Industry figures show that it took 25 years for the first 2.5 billion people to get online. And it’s predicted this number of connections will double in as little as the next five years. Here, Judith Bitterli, Chief Marketing Officer at AVG Technologies shares her thoughts from MEF Global Forum 2014 - plus check out…

MEFDecember 17, 2014

Event Roundup Meffys MEFTV

Meffys 2014 – All the Nominees and Winners

Last month MEFTV met the Meffys 2014 nominees and winners at the 11th Annual Awards Gala Dinner in San Francisco as part of MEF Global Forum 2014. Watch backstage interviews with all of the winners below. You can also check out all of the finalists – it’s a fantastic round-up of…

MEFDecember 2, 2014

MEF Data

The 2014 Mobile Market in Brazil [Infographic]

With global attention still on Brazil for the final stages of the World Cup, US Media Consulting has put together this timely infographic offering key stats for Brazil’s mobile market. Brazil has 134% mobile penetration while smartphones account for 18% of the mobile market for example. Earlier this year MEF's LatAm Chairman…

MEFJuly 7, 2014

Event Roundup

Exploring the next generation of mobile privacy policy

A lack of trust is the number one reason why consumers aren’t buying more with their mobiles. Last week, in Washington DC, MEF Members, co hosts Dentons and a collection of US and European regulators, app developers and industry experts gathered at the 3rd Annual MEF Consumer Trust Summit to…

MEFJune 20, 2014

5 minutes with

5 minutes with… Ensygnia

In our 5 minutes with profiles, MEF members talk about their business, their aspirations for the future and the wider mobile industry. This week Richard H Harris, Chief Executive and Co-founder of Ensygnia talks about their unique mobile payments system; MEFTV spoke to Richard at length about their business at MWC earlier this year. . What…

MEFApril 29, 2014