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The market development workstream supports its members to navigate changes in the enterprise messaging ecosystem be they commercial, technical or regulatory. It promotes new use cases for enterprise messaging supporting the development of new business models, products and services with the shared goal to build a premium and trusted channel with sustained growth.

  • A2P Use Cases – Future of Messaging Guide

  • Features & Services Roadmap

  • RCS sub-group

  • Regulatory briefings

  • Market research B2B and B2C

  • Participant only webinars e.g. exclusive analyst briefings

  • Workshops at industry events including MWC & ITW

  • Channel promoting papers


and help shape the future of messaging

Market Development Work Stream Publications

 RCS Payments Whitepaper
 RCS Business Messaging Best Practices Guidelines
A2P Monetisation Study
Enterprise Messaging and GDPR
A2P SMS Features Guide
Enterprise Mobile Messaging Guide
Future of Messaging Guide
Messaging & SMS Network at ITW 2018
Whitepaper: The impact of RCS on SMS
Rich Communication Services are Coming
MWC 2018 Workshop
MEF PSD2 Guideline
Mobile Messaging e-Bulletin
A2P SMS messaging & RCS
What’s next for messaging?
Mobile Messaging Report 2016

Join The Future of Messaging Programme

For information on how to join the self funded Future of Messaging Programme fill in the form to get in touch for more information.

Upcoming Working Group Events

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