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MEF’s Market Guide to Nigeria offers a comprehensive overview and key insights into the Nigerian mobile market and is an essential reference for any company assessing the opportunities available within Sub-Saharan Africa as well as those currently expanding their operations into the region.

The guide shines the spotlight on the Nigerian mobile ecosystem to identify the opportunities available and is part of MEF’s ongoing Africa Programme which has been supporting members in the region since 2012.

Developed in partnership with KPMG, MEF members and with contribution from Appsafrica.com, the 70 page guide features market data, practical checklists and local contacts, as well as mapping the local ecosystem and highlighting the complexities and opportunities of doing business in Nigeria.

The guide is designed to help new market entrants to better understand the local market conditions and challenges such as compliance with local regulatory frameworks, delivering relevant value propositions and unique local business culture. It also sets out the first steps to launching a mobile business including licencing, tax and immigration requirements which every foreign investor needs to know.

The Guide at a glance

  • Local Economy & Business Environment
  • Doing Business in Nigeria
  • Market Overview & Mapping the Local Ecosystem
  • Understanding Market Challenges
  • Current Regulatory Environment

  • Tax requirements
  • Licencing Requirements
  • Immigration Checklist
  • Regulatory and Enforcement Agencies
  • Start-up Ecosystem

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KPMG

KPMG

ABOUT KPMG

With a worldwide presence, KPMG continues to build on our member firms’ successes thanks to clear vision, rigorously maintained values and, above all, its people. The following pages describe who we are, what we do and how we do it.

KPMG provides audit, tax & advisory services. We work closely with our clients, helping them to mitigate risks and grasp opportunities.

KPMG delivers a globally consistent set of multidisciplinary services based on deep industry knowledge. Our industry focus helps KPMG professionals develop a rich understanding of clients’ businesses and the insight, skills, and resources required to address industry-specific issues and opportunities.

Apps Africa

appsafrica_advisory_v2

ABOUT APPSAFRICA

AppsAfrica.com is a leading pan-African technology news portal and advisory service, dedicated to delivering the latest insight on mobile, tech and innovation in Africa.

AppsAfrica Advisory provides strategic, tactical and operational Africa advisory services for mobile and tech ventures planning to launch or expand in Sub-Saharan Africa with a team of experienced advisors.

Our events celebrate and connect the best in mobile and tech from across the African tech ecosystem with global players.

MEF Africa Steering Committee Members

Barclays Bank plc

Barclays Bank plc

Digital Virgo

Digital Virgo

Infobip

Infobip

iTouch

iTouch

Mitto

Mitto

Orange Group

Orange Group

Sinch

Sinch

Telenor

Telenor

Webex CPaaS Solutions

Webex CPaaS Solutions

MEF