Company Profile/


SAP Digital Interconnect, formerly SAP Mobile Services, provides interconnection services to help operators worldwide simplify and optimize connectivity, monetize messaging infrastructure and services, and reduce network costs without additional capital expenditure. Our intelligent, cloud-based engagement services and programmable digital interfaces enable enterprises to connect the “last mile” with their customers. In addition, SAP operates one of the world’s largest, most reliable cloud messaging networks, reaching 7.3 billion subscribers on over 1,000 operators in more than 220 countries and territories and processing over 1 billion messages daily.

For more details about how SAP Digital Interconnect can help transform your business and improve customer experiences in the digital economy, please contact us at or visit us on the Web at SAP Digital Interconnect. To learn more about intelligent and interconnected mobile engagements, join the SAP Digital Interconnect Community and follow us on Twitter at @SAPInterconnect.

Are you ready for the next generation of messaging that will help your brand and enterprise improve conversations with customers. Join this webinar to learn more.

RCS, as the successor to SMS has continued its slow and steady rise as a legitimate channel for consumer engagement.  By the end of this year, there will be several countries with near or full RCS business messaging coverage. Join us as we take some of the mystery out of RCS, outline the realities of this channel, look at some predictions, and then explore how businesses and brands can leverage RCS to benefit themselves and consumers.

What can you expect from this session:

  • Analyst insights on the market trends including Growth in P2P and A2P RCS users, Impact of Google Guest and RCS revenues and the opportunity for new business models
  • Industry inputs
  • What is the opportunity for your business and how can you make the most of this channel


  • Bill Dudley – Group Director, Industry & LoB, SAP Digital Interconnect
  • Gavin Patterson – Chief Data Analyst, Mobilesquared
  • Dario Betti – CEO, Mobile Ecosystem Forum (MEF)

Who should attend :

  • Media professionals, Marketing and content leads
  • IT infrastructure leads, Mobile Messaging leads
  • Chief Marketing Officers

Date: October 08, 2019

 Time: 16:00 CET – 17:00 CET


MEF Minute/

Industry views: Latest MEF Member Covid-19 responses

As the global COVID-19 pandemic continues, with countries at differing stages of response and recovery, we share further learnings and actions from MEF members working to support businesses and consumers as well as innovative solutions for fighting back against the virus.

While most of the world comes about in unison to fight any adversary, there is always a small minority that takes it as an opportunity for profiteering. The Covid19 pandemic has been no different.

Industry views: COVID19 responses from the mobile ecosystem

The mobile ecosystem has been central to many of the innovations and creative solutions that have emerged in the last few weeks: not just in communications in keeping us connected but also in the essential sharing of information, entertainment, education, business and finance all now commonly managed at home from mobile devices.

You have a new message (from an oil rig)

Heavy industry might be the next big user of mobile messaging, says Sethu Meenakshisundaram, president of SAP Mobile Services. He recently talked to MEF Minute features editor, Tim Green, about the promise of smart connected machines for MEF’s free Future of Messaging Guide.

Sethu Meenakshisundaram has a vision for mobile messaging. And it’s not necessarily human. He is qualified to opine on the subject. He was a director at messaging pioneer Sybase for 15 years and today he is president of SAP Mobile Services (a division of SAP), which bought Sybase in 2010. He’s seen messaging evolve from a person to person medium to a channel through which enterprises can communicate with customers.

Enterprise messaging: Integrate expectations

Adding a mobile messaging function to enterprise systems is a must for businesseses.

Mike Willock, VP for EMEA Sales, SAP Mobile Services recently spoke to MEF’s Tim Green about the benefits of adding messaging to enterprise communications for MEF’s Future of Messaging Guide which can be downloaded here for free…

For any enterprise embracing digital to reach customers, mobile and messaging is a key component and enabler. It’s why enterprise software giant SAP bought Sybase 365 (now SAP Mobile Services). The acquisition opened up new, broader messaging and integration opportunities with existing products and as standalone solutions.