Company Profile/

LivePerson makes life easier by transforming how people communicate with brands. Our 18,000 customers, including leading brands like HSBC, Orange, and The Home Depot, use our conversational commerce solutions to orchestrate humans and AI, at scale, and create a convenient, deeply personal relationship — a conversational relationship — with their millions of consumers.

For more information about LivePerson (NASDAQ: LPSN), please visit www.liveperson.com.

MEF Minute/

LivePerson Interview: is Invitational advertising the future of brand/consumer interaction?

MEFTV speaks to Alan Ranger – VP of Global Market Development at LivePerson about their vision for the future of business messaging, and the way brands and consumers can interact via intelligent chat, following his appearance on the MEF Panel at MAD//Fest.

MAD//Fest: MEF sends a (rich) message to the marketers

More than 4,000 digital marketing execs crammed into a former brewery in East London for the sell-out MAD//Fest conference. Many tuned into a special MEF session: Conversational Commerce: A Two Way Street. Tim Green was there…

In my role as features editor of the MEF, I have moderated many many public events. But I can honestly say that MAD//Fest was the first at which every audience member was wearing headphones.