MEF Members at Messaging & SMS World: Ubiquity

By | Executive Interview, MEFTV, Messaging | No Comments

MEFTV spoke with Daniele Mensi, CEO & VP Growth of MEF Member and Future of Messaging Programme participant Ubiquity, during the recent Messaging & SMS World in London.

Here he outlines how A2P SMS is moving from a customer to user-centric vision, and discusses how players like Ubiquity should drive change for enterprises and SMEs to be confident in being more multi-channel driven, as consumer demand will continue to grow in the coming years.

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Top 5 programmatic advertising tips for marketers

By | Opinion | No Comments

Aurimas Paulius Girčys, from MEF Member Eskimi shares his top tips for digital marketers to take advantage of programmatic techniques into real-world marketing strategies.

Programmatic is this trendy topic, that every digital marketing conference tries to cover. But when we step out of conference presentations into the real world, there is a challenge that Programmatic advertising currently faces.

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PSD2 has landed. What will happen next? Here are 13 thoughts to ponder

By | Regulation | No Comments

Did you hear the sound of trumpets and exploding fireworks? Yes, the Payment Services Directive 2 regulation became law this weekend across the European Economic Area. It’s a big deal. So how will banks, retailers and consumers respond? Ahead of a MEF Digital Connects this Thursday to debate the issue, Tim Green asks 13 questions…

On January 13, after years of anticipation, the EU’s revised Payment Services Directive (PSD2) finally went live. The news may have struggled to detract attention from a new book about Donald Trump, but don’t be misled: PSD2 is a banking revolution.

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MEF Member news, January 15th

By | Member News Round-up | No Comments

Get the latest announcements from MEF Members across the mobile ecosystem globally in this weekly review of member news…

CLX Communications has announced the launch of the first global Rich Communications Service (RCS) messaging API with SMS fall-back. From today, enterprises will be able to sign-up to a limited beta trial that will enable them to test A2P RCS in selected countries

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Global Mobile news roundup, January 12th

By | Uncategorized | No Comments

Find out the week’s top mobile stories from around the world.

This week.. All the news mobile from CES 2018 in Las Vegas, Qualcomm president says Spectre/Meltdown are ‘not an area of concern for’ for mobile, Google unifies payment services and much more.

A classic riddle asks, “What’s everywhere and nowhere at the same time?” At CES 2018, the answer is 5G, the hugely important, just-approved standard for upcoming cellular devices.

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PSD2 is here – are you ready?

By | Featured Post, Regulation | No Comments

Following the launch of MEF guidelines on the Payment Services Directive (PSD2) and ahead of the new regulation coming into effect this Saturday the 13th January, CLX Communications’ Rob Malcolm outlines the key things you need to know about PSD2, what it hopes to achieve and what affect it is likely to have on those in the Messaging and Cloud Communications industry.

First, let’s qualify exactly who PSD2 will affect. As stated in the MEF guidelines, PSD2 covers all relevant stakeholders of the mobile payment ecosystem, including banks, payment processors, vendors, service providers, enterprise messaging providers and MNOs. So, it’s fair to say that it will be essential for those in our industry to pay attention.

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Q1 Events Round-up

By | Event Roundup | No Comments

Get the lowdown on all of the upcoming events from MEF and our partners, including details of exclusive discounts and benefits for Members…

PSD2 comes into effect on January 13th across Europe heralding greater openness in banking, driving digital transformation and offering a springboard for innovation to deliver better and targeted customer experiences.

MEF’s digital event brings together different stakeholders in the banking and broader mobile ecosystem to share case studies & insights how PSD2 is enabling new market opportunities.

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MEF Member interview – Telecoming

By | Executive Interview, Featured Post | No Comments

Ten years ago, at the height of the financial crisis, Telecoming launched in Spain. It might have seemed a terrible time to start a a mobile billing company, but today Telecoming is flourishing all over the world. MEF spoke to the company’s COO Roberto Monge.

In October 2017, Telecoming closed a new content deal with Axiata Digital in Malaysia. The Spanish firm signed on to power multi-device mobile billing services for Axiata’s four million subscribers. It says it expects to invest $4m investment in the region over the next two years.

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MEF Member news, January 8th

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Get the latest announcements from MEF Members across the mobile ecosystem globally in this weekly review of member news…

Bango, the mobile payments company, has partnered with Netflix to launch carrier billing for Netflix subscriptions in Mexico. Customers who sign up to Netflix, the media streaming giant, can now charge the monthly subscription cost to their pre- or post-paid mobile phone bill. Carrier billed payment is initially available to over 12 million subscribers in Mexico on any platform, including Android, Apple and Microsoft devices.

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2017 in mobile: What was supposed to happen – but didn’t

By | Opinion | No Comments

The last 12 months in mobile has been amazing. But never mind that. What about the stuff that flopped? Here, Tim Green presents a round-up of all the products we didn’t buy, tech we didn’t adopt and deals that didn’t materialise.

2016 saw the second coming of VR. All the big headsets launched, and there was that picture of Mark Zuckerberg at MWC marching past hundreds of be-goggled press conference attendees. VR was the future. Then 2017 happened. The hangover. The top headsets cut their prices, but still the only buyers were hardcore gamers. Some projects got cancelled: Intel’s Project Alloy and a standalone HTC Daydream.

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