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Simple, easy, digestible Recipes from MEF and imimobile – new Recipe Cards explain the fundamentals of rich messaging

May 6 @ 16:00 - 17:00

Simple, easy, digestible Recipes from MEF and imimobile – new Recipe Cards explain the fundamentals of rich messaging – May 6 @ 4PM BST

MEF’s new Recipe Cards explain the fundamentals of rich messaging. Imagine you are talking to a brand for the first time about the power of A2P messaging. You go into great detail about personalisation, two-way engagement and speed of response rates. And then you’re asked the question: “What does A2P mean?”

MEF, in partnership with imimobile, has created a simple ‘one page’ PDF that can explain a topic clearly. Just like a culinary recipe card, it walks through the required ingredients, the ‘cooking’ method and the time needed to complete.

Simple, easy, digestible Recipes from MEF and imimobile Webinar on May 6 at 16:00 GMT/UK explains the 6 recipe cards:

  • Apple Business Chat

  • Google Business Message

  • WhatsApp

  • Viber

  • Google Verified SMS

  • Google Verified Calling

Each card provides a simple walk-through for any brand that knows little (or nothing) about the channel and wants to get started. It answers basic questions such as:

  • What does the channel do? – Information about the features available in the channel – and any restrictions it specifies.

  • Where can you use it? – Number of addressable users. Live country deployments.

  • Cooking method: How to set up

  • Information about creating a business account, getting authorised, testing and more.

  • Cooking time – A timeline to show how long it takes to launch live services

They also have a scannable QR code for each card. Readers can scan it to access a demo.

Speakers

Ramy Riad
Vice President Future Messaging
imimobile

David Creasey-Benjamin
SVP Future Messaging
imimobile

Details

Date:
May 6
Time:
16:00 - 17:00
Event Categories:
, , , ,

Organiser

Mobile Ecosystem Forum (MEF)
Phone:
+44 (0)20 8819 0554
View Organiser Website

Venue

Online
United Kingdom + Google Map