MEF Workshop @ DMEXCO@home
MEF Workshop @ DMEXCO
September 24 @ 15:50 - 16:35
The Future of Mobile. How to leverage the digital channel with the largest global reach.
63% of consumers have sent a mobile message to a company. 54% access digital content. Don’t miss out key data insights in this essential briefing.
The ubiquity and growth of mobile has only been accelerated by the Covid-19 pandemic. Understanding today’s smartphone consumer is essential to enable digital transformation and customer engagement.
Hosted by the Mobile Ecosystem Forum learn how to leverage the digital channel with the largest global reach. International mobile industry experts take a deep-dive into the world of messaging apps including WhatsApp, RCS and SMS to share omnichannel and chatbot strategies as well as explore the power of content monetization and payments.