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MEF Leadership Forum Rome

May 9

Is Italy building the right digital infrastructure to power up a stronger country? Can it play a leading role in the making of the Fourth Industrial Revolution? Lagging years behind South Korea, China and the US in the roadmap for the 5G rollout, will Italy make up time?

Powering digitalisation in Italy

In order to get the answers, the Mobile Ecosystem Forum (MEF) will host the leaders from Italian telecom, and the new world of mobile services in Rome on May 9th, 2023. Reenergising the tenth largest economy in the world will require an unprecedented level of collaboration between business, the public sector and broader stakeholders in society. MEF Leadership Forum Rome will bring together the key players: industry leaders, policymakers and regulators to talk about interaction, orientation and support to the change.

A day for the leaders and their new challenges

MEF invites you to join a daylong event with the key players in the industry. Panels, interviews and keynote speeches will cover Italy’s Telecommunications policies, investments, digital identity and payments, the potential of 5G, the ongoing development of Metaverse and new services.

  • What are the trends emerging?

  • What opportunities does the run up to 5G implementation offer to the market?

  • Are we witnessing a new wave of Italian Digital Flair?

  • Beyond the hype, will Italian innovators fashion the new Metaverse, NFT, and eSports?

A full-immersion in the future of mobile

The day will include a breakfast session for the Italian Telecom Leadership. A Face to Face in Italian to discuss the challenges but also potential of the industry across telecom, regulators and industrial champions. A second section in English Language will explore the new services that smartphone: showcasing Italian innovations to the world and the world of new mobile services to the Italian telecom:

  • The New Role of Digital Identity. The need for trusted, secure and smooth digital identity is a trend across organizations of all kinds; private companies, government bodies and civil society associations. What’s on the horizon for future identity? Join us to learn and debate

  • How Do the Italians Pay? Mobile payments are becoming popular but the war on cash meets resistance on several fronts. How to overcome the resistance? How to foster the digital culture? What are the strategies for innovative payment solutions for retail and business? Join the discussion on this controversial topic.

  • The New Content Creation Models. How is artificial intelligence (AI) modifying the patterns of content creation? Will it be the ultimate game changer for text generation, video, design and even music? What are the benefits and limitations of using AI to create content? And what are the ethical considerations? Our panel will look for answers. Do not miss it.

  • The Future of Non-Fungible Tokens. How are the utility and gaming industry picking up on the potential of the NFTs? Can they develop into functional and sustainable tokens you can use in daily life? The panel will try to figure out.

  • Top Trends of Metaverse. Will the concept of digital worlds where we can work, play and socialize become a main marketing channel? Will Metaverse focus on the more futuristic aspect of augmented reality? Will corporations implement digital dimensions where business can be done remotely, efficiently and intelligently? Let’s take a look at the future. Join us.

  • Video Games: 5G Will Change the Industry Forever. Cloud-based gaming is the new thing, and 5G is its perfect tool. With no need to endlessly buy new hardware and the power of the fifth-generation technology standard, will games be accessible for more people than ever? How fast is the $184.4 billion games market focusing on mobile? Be aware of the game changer in gaming. Join the panel.

  • eSports Need Oxygen. After hoovering up billions of dollars of investment, eSports teams are struggling. Will the money from advertising and investors come back? Will the games’ publishers step in to create digital revenue? Participate in the debate about the new frontier of entertainment.

  • Mobile Advertising, The New Eldorado. What are the key mobile advertising developments that media and creative planners need to keep in mind? Should they focus in apps and games? Should they boost the influencer marketing? Will campaigns use more and more location-based ad targeting? Learn about all that and fine tune your advertising strategies.

A neutral and reliable forum

The Leadership Forum is brought to you by MEF, the global trade body that acts as an impartial and authoritative champion for addressing issues affecting the broadening mobile ecosystem. This unique event will bring together the stakeholders in Italy’s mobile ecosystem to discuss, learn and network. Join MEF’s wider community for a special look at Italy’s creators. MEF Leadership Forum Rome will be the perfect time to integrate new ideas, review your strategies, build new partnerships and expand your knowledge about how Italy is making up time in the 5G revolution. Be in the know. Be there.

Details

Date:
May 9
Event Category:

Venue

Hotel The First Musica
Lungotevere dei Mellini, 26
Rome, 00186 Italy

Organiser

Mobile Ecosystem Forum (MEF)
Phone:
+44 (0)20 8819 0554
View Organiser Website

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