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MEF CONNECTS LATAM

August 18 @ 10:00 - August 19 @ 17:00 -03

With a population of 650 million, and being one of the most urbanized regions in the world, Latin America has huge potential for rapid further growth. Brazil alone has over 30% of the region’s population with subscribers there leading the way in app usage.

Through our MEF CONNECTS LATAM event on August 18th and 19th, we will be shining a spotlight on this region. MEF’s aim is simple: to connect industry stakeholders from around the world with regional players and those opportunities. Both members and non-members doing business across Latin America will be able to showcase their work to an international audience.

MEF CONNECTS LATAM will be spread over two days: the first looking at LATAM as a whole, the second day zooming in on Brazil. Each day will start with sessions in English, with later sessions coming in Spanish and Portuguese. Note that live captioning will be available throughout so you won’t miss a thing!

DAY ONE – LATIN AMERICA MARKET – Wednesday August 18th (All times in GMT)

13:00 – EXPO Opens, Networking

14:00 – Welcome – James Williams – Director of Programmes, MEF

14:15 – Keynote: The journey to human-centred, digital transformation

  • Charlie Vayas, Digital Transformation Regional Manager – KFC

14:35 – 10 mind-blowing insights about Business Messaging in LATAM

  • Andy Jones, Principal Consultant – mobilesquared
  • Mitchell Cutmore, Advisor – MEF

15:05 – Entertainment Trends in a Pandemic

  • Charlie Vayas, Digital Transformation Regional Manager – KFC
  • Edgar Lomeli, Country Manager México – Digital Virgo
  • Luisa Muneratti, VP Europe and Latam – Docomo Digital
  • Tomas Cohen, Commerical Director – AWG
  • Gregory Avelino, Marketing & Editorial Manager, Latin America – Napster

15:50 – The important role of Rich Messaging in CX transformation

  • James Williams, Director of Programmes – MEF
  • Ramy Riad, Vice President Future Messaging – imimobile

16:20 – When Payments, Messaging and Digital Identity Meet

  • Jason Pareja Jauregui, Product Development Manager – B89
  • Breno Pilar, Vice President – Ipification
  • Ramy Riad, Vice President Future Messaging – imimobile
  • Sean Whitley, Vice President of Sales – Mitto
  • Michael Becker, CEO – Identity Praxis, Inc.

17:05 – Combatting Fraud to Unlock Carrier Billing Opportunities

  • David Lotfi, CEO and Founder – Evina
  • Adrian Caneva, Data Science Manager – AWG

17:40 – RCS in LATAM – What next?

  • Jenny Whelan, RCS Consultant
  • Marcos Rodriguez, RCS lead – Telefonica Global Solutions
  • Sergio Collazo, VAS Engineering Senior Manager – Telcel/América Móvil
  • Antenor Henriquez, Enterprise Sales Director, Quiubas

18:25 – Firewalls in LATAM – an urgent requirement facing regulatory restrictions

  • Felipe Castillo, Senior Consultant – GTC
  • Ignacio Nunez, Technical Account Manager – Adaptive Mobile
  • Florencia Mardaras, Mobile Marketing Specialist – Movistar Argentina
  • Mauricio Rojas, Solution Manager – Infobip

19:10 – Mobile Identity – building an ecosystem of protection

  • William Giraldo, Senior Operator Partnership Manager LATAM, Infobip
  • Oscar Tello, Subgerente de Prevención y Tratamiento del Fraude – Banco de la Nación
  • Omar Fortun, Project & Business Manager – ENTEL Perú

DAY TWO – BRAZIL MARKET – Thursday August 19th (All times in GMT)

13:00 – EXPO Opens, Networking

14:20 – Welcome – Mitchell Cutmore – Advisor, MEF

14:25 – Breaking down the latest MEF Brazil report – a conversation with Phil Todd

  • Mitchell Cutmore, Advisor – MEF
  • Phil Todd, Director and Founder – Stereocope
  • James Williams, Director of Programmes – MEF

14:55 – SMS Phishing in Brazil
– an ongoing threat

  • Luanna Luna Sena, Sales Manager – Intis Telecom
  • Mike Round, Project Director, MEF
  • Liz Zorzo, Traffic Fraud Manager – Sinch

15:25 – Business messaging – what’s happening now, what’s coming next?

  • Tim Green, Editor – MEF
  • Vinicius Cerqueira, Sales and Partnerships Director – Syniverse

15:55 – Developing the Digital Customer Onboarding Channel in the Brazilian Market

  • James Williams, Director of Programmes – MEF
  • Pat Flynn, Co-Founder & Director of Business Development – Nettzer

16:10 – IoT in Brazil: Challenges and Opportunities

  • James Williams, Director of Programmes – MEF
  • Nassia Skoulikariti, Founder & CEO – Apiro Data Ltd

16:30 – The future of Cloud Gaming with 5G

  • Mitch Cutmore, Advisor – MEF
  • Marcus Bulhões, Regional Manager South LATAM – AWG

17:00 – RCS in Brazil – how to scale the audience to tipping point

  • Lucas Amadeu, Marketing Consultant
  • Aline Andreola, Senior Marketing Analist – Vivo Ads (Telefonica)
  • Marcello Hassib, Marketing Specialist – TIM Brasil
  • Henrique Angeli, Operations Director LatAm – Sinch
  • Emanuel Rodrigues, Senior Operator Partnerships Executive – Infobip

17:45 – LGPD in Practice: impacts during implementation

  • Thais Bento, Data Protection and Privacy specialist – GTC
  • Luanna Luna Sena, Sales Manager – Intis Telecom
  • Nathalia Santos, Associate Lawyer – Pellon de Lima Advogados
  • Gabriel Eiras Villa, Business Designer – Claro Brasil

18:30 – Next steps for MEF in LATAM

  • Mitchell Cutmore, Advisor – MEF
  • Edwin Carvalho, Senior Carrier Services Director – Vonage
  • James Williams, Director of Programmes – MEF
  • Juan Francisco Di Nucci, CEO – AWG

Event Partners

Media Partner

Details

Start:
August 18 @ 10:00 -03
End:
August 19 @ 17:00 -03
Event Categories:
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https://registration.socio.events/e/mefconnectslatinamerica

Venue

Online
United Kingdom

Organiser

Mobile Ecosystem Forum (MEF)
Phone:
+44 (0)20 8819 0554
View Organiser Website