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Enabling Your Networks for 5G Messaging: How to Better Monetize RCS Messages in the Age of Conversational Commerce

November 4, 2021 @ 16:00 - 17:00 GMT

Rich Communication Services (RCS) continues to expand its presence in the market, giving operators the ability to monetize downstream forms of revenue from A2P messaging, reclaim potential losses from OTTs, and drive customer retention. The ability for operators to start monetizing RCS is ready today, in fact, as bot verification and management services, combined with MaaP Aggregation platforms, help monetize enterprises’ connections to operators’ networks, while helping them better control the termination of A2P and P2A messaging traffic to boost their bottom line.

In this session, learn more about how the various RCS commercial models are currently being adopted and deployed industry-wide to establish a universal standard that will futureproof both enterprises’ and operators’ messaging business in the age of 5G as two-way conversational commerce continues to create a robust user experience.

Speakers

Dario Betti
CEO
MEF

Chris Wright
VP Product Management
Syniverse

Chip Stevens
Emerging Product Specialist Director
Syniverse

Nick Lane
Founder & Chief Insight Analyst
Mobilesquared

Details

Date:
November 4, 2021
Time:
16:00 - 17:00 GMT
Event Categories:
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Venue

Online
14 Gray’s Inn Road - MEF HQ
London, WC1X 8HN United Kingdom

Organiser

Mobile Ecosystem Forum (MEF)
Phone:
+44 (0)20 8819 0554
View Organiser Website