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Beyond voice, text, and data – disruptive services to grow carrier ARPU

February 27, 2018 @ 14:00 - 15:00 UTC+0

Beyond voice, text, and data – disruptive services to grow carrier ARPU


Moderated by Susan Welsh de Grimaldo from Strategy Analytics this panel session of mobile industry experts will explore the next generation of content services and business models to increase operator ARPU, add new subscribers, and strengthen customer retention.

Unlimited data plans swept the US in 2017 and are now making their way to other developed markets. However, these plans are not available in emerging markets due to limited network capacity and prohibitive pricing.

Supported by

Space for this session is limited and on a first come first served basis.  Please register here to secure your seat.

To better monetize their networks, mobile carriers in emerging economies, such as Africa, Southeast Asia, and Latin America are showing great interest in new content-centric models. Many operators are already experimenting with zero-rated content, sponsored data, and “content plans.”

In 2018, more economical and targeted solutions, such as unlimited data content offers, ad- supported content, time or usage-based micro plans, and unlimited-data content subscriptions can lower the access barrier for consumers and grow carrier ARPUs. These new models also open up the funnel for the entire ecosystem, allowing brands, app developers, and publishers new ways to acquire, engage, and monetize consumers by reducing the unnecessary tax associated with mobile data limits.


Gary Greenbaum

Co-founder & CEO


Frederic Dingemans

Head of Digital Commerce

Tata Communications

Nicholas Wodtke

Executive Vice President of Digital Content


Danielle Levitas

Senior Vice President, Research & Professional Services

App Annie

Susan Welsh de Grimaldo

Director, Global Wireless Practice

Strategy Analytics


February 27, 2018
14:00 - 15:00 UTC+0
Event Category:


Mobile Ecosystem Forum (MEF)
+44 (0)20 8819 0554
View Organiser Website


Fira Grand Via, Hall 8.1
Av. Joan Carles I, 64, 08908 L'Hospitalet de Llobregat
Barcelona, Spain, Spain
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