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Mobile Number intelligence

Mobile Number intelligence

One World, Two Views: Mapping the Global Divide on Mobile Number Intelligence More non-Europeans than Europeans have a positive view of businesses using their mobile phone numbers to verify their identities. Over half of non-European respondents to MEF’s 11th Annual Consumer Survey, or 51%, said they viewed mobile number intelligence…
nuky
November 14, 2025
Data Privacy and Security

Data Privacy and Security

Consumers Take More Control Over Personal Data They Share Online When it comes to feeling in control of the personal information that they share online, more than half of global consumers, or 52%, now only use apps and services that they trust, according to MEF’s 11th Annual Consumer Survey. Further,…
nuky
November 7, 2025
East Asia / Indonesia

East Asia / Indonesia

Indonesian Carriers Playing Catch-Up with Cellular M2M Indonesia is by far the most populous country in East Asia and will count almost 25% of the total 1.43 billion SIM connections across the 15 countries in the region by the end of 2025. However, while the Emerald of the Equator leverages…
nuky
September 25, 2025
Customer Care

Customer Care

Consumers Not Getting the Customer Care Message The lack of any customer care interaction at all via mobile on a weekly basis between brands and consumers is disturbingly high. According to MEF’s Annual Consumer Survey, almost a fifth of consumers globally - 19% on average - said they received zero…
Myra Bachtiar
September 25, 2025
Facebook

Facebook

How Much Do You Trust Content on Facebook? Meta faces persistent criticism that Facebook is widely used for the spread of misinformation and disinformation – arguably not helped by its decision earlier this year to replace external paid fact-checkers with an X-style ‘Community Notes’ system. And so, it’s official: Just…
Myra Bachtiar
September 25, 2025
I am Concerned about The Following When Paying with My Mobile Phone

I am Concerned about The Following When Paying with My Mobile Phone

Rising Security Concerns Signal Key Risks & Opportunities For Mobile Payments Sector MEF's 11th Annual Consumer Survey shows concerns about payment security are rising, with 40% fearing stolen details in 2025 compared with 30% in 2021. Worries about unauthorised charges (38%), subscriptions (37%), and overbilling (34%) also grew - each…
Myra Bachtiar
June 27, 2025
MEF