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Privacy

Privacy

The Business of Privacy

MEF’s 4th Annual Consumer Trust Summit, supported by F-Secure and AVG, takes place in New York City on 24 June, co-located with the 2nd Annual Privacy, Policy & Technology Summit. Where most conferences deal in the potential risks to businesses of getting privacy wrong, this event focuses on the opportunities it presents.…
Sam Hill
May 28, 2015
EuropeGuest blogPrivacy

What is Two-Factor Authentication? – Mblox

The widespread distribution of the internet and mobile devices means that more and more consumers are able to perform transactions, interact with their banks or simply book a holiday online, wherever they are, whenever they want.  As consumers we expect this spontaneity. Simple transactional processes are played out on every…
Sam Hill
May 26, 2015
EventPrivacy

Podcast: the 3rd Annual MEF Consumer Trust Summit

Earlier this month we held our 3rd Annual Consumer Trust Summit, co-hosted by MEF members Dentons. In the shadow of the Washington Monument experts from the app community assembled alongside regulators from the US and Europe. The question on everyone’s lips wasn’t "is privacy and building trust still important?", rather, twelve…
Sam Hill
July 4, 2014
Guest blogPrivacy

Revolutionizing How Ads Are Delivered to Consumers Across Mobile and Desktop Devices

Every day, consumers are inundated with random ads on their mobile devices and desktops that may have little on no relevance to them. In today’s ecosystem, advertisers have limited methods of identifying what consumers actually want to see in their digital advertising. Here Richard Qiu, Vice President of Business Development for Mobile at  TRUSTe, shares…
Sam Hill
April 11, 2014
MEF