Skip to main content
Category

Personal Data

Privacy

The monetisation muddle: six challenges facing data pioneers

The rewards for those that harness the value of personal data are well documented. But, just as the 19th Century Gold Rush wrought disaster as well as triumph, success is not guaranteed. MEF’s year-on-year annual Consumer Trust Reports identify some of the obstacles facing modern day prospectors, as MEF CEO,…
Rimma Perelmuter
September 8, 2016
Guest blogPrivacy

Understanding data protection: becoming a mobile privacy pro

With a broad raft of evolving legal requirements to meet, implementing practical steps for the handling of consumer's personal data can seem a daunting prospect. Here, Emily Hancock, VP of Legal at MEF Member Evernote lays out an invaluable roadmap for how to tackle this business critical issue, and see…
Sam Hill
August 30, 2016
PrivacyRegulation

Data regulation in Brazil: a beginner’s guide

Data collection is a potential minefield for businesses looking to collect or monetise user’s data. MEF Policy & Initiatives Advisor Simon Bates shares the key take-aways from the latest edition of our regional guides for businesses and the regulatory issues around data collection, this time looking at Brazil. Once again…
Sam Hill
August 5, 2016
Privacy

Building trust in the mobile platform

Consumer trust and engagement is an imperative for a healthy mobile ecosystem. Anurag Lal, CEO of MEF Member Infinite Convergence, explains how self-regulation and technology innovation can protect the mobile industry’s value proposition. In the newly released Jason Bourne movie, a hot technology company called Deep Dream, a fictionalized Facebook,…
Sam Hill
August 4, 2016
OpinionsPrivacyVAS

Industry views: Pokemon Go and the privacy of user data

Pokemon Go has been a phenomenal success. Almost overnight the game has captured more active users than Twitter. At the same time the game makers, Niantic, are increasingly coming under fire around privacy concerns re the user data that the game is hoarding - including location. Niantic's privacy policy notes…
Sam Hill
August 3, 2016
Privacy

Consumer trust: real risks, richer rewards

MEF’s recent Consumer Trust Summit in San Francisco saw mobile privacy experts and regulators from the US and Europe gather to discuss the issues of privacy and security in mobile. Over the coming weeks we will be sharing a series of podcasts and in-depth analysis on the issues discussed. Here…
Sam Hill
July 19, 2016
Privacy

Standing up for strong mobile encryption – Mozilla Foundation

Mark Surman from Mozilla Foundation shares thoughts on why mobile encryption isn’t a luxury but a necessity, and an essential cornerstone of a healthy internet. Today, the Internet is one of our most important global public resources. It’s open, free and essential to our daily lives. It’s where we chat,…
Sam Hill
June 14, 2016
Enterprise CommunicationsInterviewsPrivacy

Spotlight on: Hiya

The best way to fight back against phishing is to help people to know they are being phished. So says Stanley Kim, general manager of communications experience at Hiya. He talked to MEF about the power of ‘caller ID’ to combat phone spam… Last summer, a study revealed that email…
Tim Green
May 25, 2016
MEF