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Personal DataPress ReleasePrivacy

Seventy-five per cent of smartphone users read privacy policies as industry gets ready to embrace savvy consumers

As businesses get ready for the new General Data Protection Regulation, consumers’ attitudes and behaviours around data driven services appear to be changing as well. A new type of smartphone user – the ‘Savvy Consumer’ – has been identified in the annual Global Consumer Trust study from Mobile Ecosystem Forum…
Sam Hill
June 29, 2017
EuropePrivacyRegulationSecurity

Industry views: GDPR, are we ready?

The EU’s general data protection regulation (GDPR), is just under one year away and expands the rights of EU citizens around privacy and protection of personal data. Among other things, it requires that companies maintain adequate data records, disclose data breaches and increase opt-out options. Heavy fines are on the…
Tim Banks
June 22, 2017
Privacy

Embracing consumer trust and GDPR

Danny Preiskel, co-founder and Senior Partner at MEF Member Preiskel & Co discusses the importance of the forthcoming General Data Protection Regulation (GDPR) and shares details of an exclusive event at which attendees can learn more about the opportunities the new regulation may present. As MEF’s on-going initiatives in Consumer…
Sam Hill
May 11, 2017
5 minutes withPersonal Data

5 minutes with… Trunomi

In our 5 minutes with profiles, MEF members talk about their business, their aspirations for the future and the wider mobile industry.This week, founder and CEO Stuart Lacey introduces Trunomi… Trunomi unlocks the power of customer data using consent and data rights. We provide technology which enables businesses to request,…
Sam Hill
May 4, 2017
News RoundupPersonal Data

MEF joins the European Trust Foundation

Today MEF is announcing that it has joined the European Trust Foundation - an independent body working with governments, corporates, trade-associations, SME bodies and others within and outside the EU, to strengthen digital trust throughout Europe. The European Trust Foundation is co-ordinated by the not for profit think tank EEMA,…
MEF
April 4, 2017
Enterprise CommunicationsMobile PaymentsPersonal Data

MEF Sessions @ MWC 2017

MEF hosted a series of leadership and expert sessions throughout Mobile World Congress 2017 in Barcelona, showcasing the work of MEF’s Programmes and Chapters across Consumer Trust, Mobile Messaging and Value Added Services. Here you can watch all the keynotes and panel discussions. Building Trust in a Digital Landscape. What’s…
Sam Hill
March 21, 2017
MEF