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Opinion

1fuchsia

Could the next version of Android be… not Android?

By | Featured Post, Opinion | No Comments

When Google bought Android in 2005, there were no iPhones, tablets, smartwatches or voice assistants. So it kept tweaking the OS to keep up with the changing market. Now, the strain is showing. Tech insiders think something new is coming soon. Is Fuchsia it? Tim Green looked deeper.

Has Google just revealed the future of Android?

Tech circles were buzzing last week when a site called Hotfixit.net revealed some pics of a new UI, which Google calls Armadillo, for an entirely new Google OS – aka Fuchsia.

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Let’s make digital payments great again… with the browser

By | Featured Post, Mobile Money, Opinion | One Comment

Isn’t is delightful when your browser autofills a dauntingly long web form? Imagine if it could do that for payments. Well, it soon might. The W3C is working on what it calls a single ‘buy button for the web’. MEF Minute Features Editor Tim Green delved deeper…

Do you trust your browser? I’d wager you do. You probably store various passwords and log-ins inside it. You certainly fill it with bookmarks that reveal your most personal interests…

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‘Slot machines in our pockets’…are apps too good for our own good?

By | Featured Post, Opinion | No Comments

It’s no surprise we’re addicted to mobile apps. Thousands of engineers use behavioural tricks to keep us hooked. Tim Green looks into the phenomenon – and the alternatives… Last week I went out for the evening, and said goodbye to Mrs Green, who was in the middle of a mobile game called Ballz.

She’s an early riser, usually awake at 6.30am. That means she’s asleep by 10pm most evenings. But when I returned at midnight, she was wide awake exactly where I’d left her.
She looked up and said with a pained smile: “Help me.”

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Industry Views: AI, chatbots and banking

By | Featured Post, Industry Views, Opinion | One Comment

Accenture’s 2017 Banking Technology Vision report explores the role of AI in banking and customer engagement. It found that 78 per cent of bankers believe AI will revolutionise the way banks gather information and interact with customers.

One of the key advantages highlighted was that whilst AI is increasingly automating customer interaction, it is also providing a more personalised experience.

Chatbots for example are increasingly used by banks to handle routine enquiries and represent a more personalised experience than visiting the modern day substitute for branch banking, a website or app, where customers interact with layers of screens and drop-down menus instead of a person.

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Are corporate social networks the key to owning the customer?

By | Featured Post, Opinion | No Comments

Arthur Goldstuck, Founder of World Wide Worx, discusses the role social networks play in enterprise’s attempts to engage customers, and how MEF member Basebone has set out to redefine the relationship.

When more than a quarter of a country’s total population is active on social networks, platforms like Facebook, Twitter and YouTube seem like obvious avenues for businesses to reach the customer.

There’s one flaw in the model, however: the customers still belong to the network. Facebook will always have more data, more insight and more history on the individual than any company that extracts mere contact details or financial information.

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And now for this message…how Facebook can make money from Messenger

By | Featured Post, Messaging, Opinion

It’s official: Facebook is testing ads for Facebook Messenger. What does the move mean for the app’s one billion users? Tim Green, MEF features editor, looks behind the headlines…

A modest blog post by Facebook earlier this year pointed to a potentially significant moment for the social network.

The company revealed it is to conduct a small test in Australia and Thailand ‘that gives businesses the opportunity to place ads on the Messenger home screen’.

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persons are developing a project

Building trust into new technology

By | Opinion, Privacy

Drawing on discussions from recent MEF Privacy events in London and Las Vegas, Founder of World Wide Worx Arthur Goldtruck explores how issues around trust in new technologies is hampering consumer uptake in groundbreaking new services, and what the global mobile ecosystem can do about it.

It is 9 o’clock on a Monday morning. Tens of thousands of people wait outside the Fira Gran Via in Barcelona, the lines snaking around the block. Behind the locked doors of the vast convention centre, thousands of exhibitors prepare to show off new products for the visitors.

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Mozilla: Internet health for our connected future

By | Featured Post, Guest blog, Opinion

As consumers, we are increasingly surrounded by connected devices that are meant to ‘help’ with every aspect of our lives. This so-called Internet of Things will include 20.8 billion devices by 2020, all collecting and collating data constantly.

Yet if we want consumers to be willing participants it is absolutely vital that they trust the services that businesses are offering them. It follows that the way that data is gathered, stored, brokered and used should be open, transparent and apparent to users so that everyone understands the value-exchange that is on the table.

Here Chris Riley, head of public policy at Mozilla discusses the implications of an IoT future and the principals of a healthy internet.

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Is data an asset or a liability?

By | Featured Post, Opinion, Privacy

Drawing on discussions from recent MEF Privacy events in London and Las Vegas, CEO Rimma Perelmuter explores the debate around how companies handle the safeguarding of consumer data and asks, in the context of increasingly stringent regulation relating to such data, if the burden of ownership could outweigh the potential advantages…

When the notion of ‘big data’ first emerged around a decade ago, this question was never really asked. For the first time, companies had the ability to gather metrics about customers on a huge scale, analyse them and use the results to make products and services better.

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