MWC18 Archives

The race to automate customer experiences across rich media messaging channels

Alex Klose, VP of Marketing at IMImobile, looks at the opportunity for enterprises to differentiate customer experience by combining new rich-media messaging channels such as RCS (Rich Communication Services) with customer journey automation platforms. There is no doubt that consumers have a huge desire for messaging-based experiences. In fact, 66%…

MEFMay 3, 2018

Enterprise Communications MWC18

Member interview – MMD Smart

MEFTV speaks to Ira Cohen, VP of Marketing & Business Development at MMD Smart during MWC 2018, where he talks about their new platform Message Whiz and the future of enterprise messaging. “There are verticals that will use other means rather than mobile to communicate with their customers.. there are…

MEFMay 2, 2018

MEFTV Mobile video MWC18

Hungama’s Neeraj Roy on building a ‘Netflix for south Asians’

India’s Hungama Mobile dominates digital entertainment for the world’s south Asia population. It reaches 40 million people in 50 countries. In an exclusive video, Hungama’s CEO Neeraj Roy describes the journey and the future… In the early years of the 21st century, there was a mobile entertainment revolution. A group…

MEFApril 18, 2018

MEFTV MWC18 VAS

Member interview – Vas2Nets

MEFTV talks to Teni Stuffman, Business Development Director for VAS2Nets during MWC 2018, where she shares some background to the company, insights into doing business in Africa and outlines some of their key projects and initiatives. “Africa is very unique in its own way, we are very tech compliant –…

MEFApril 9, 2018

MEFTV MWC18

Member Interview : zeotap

MEFTV speaks to Florian Lichtwald, SVP Global Telecom & Data Partnerships at zeotap during MWC 2018 who discusses the background to their business and shares in depth insights into how companies can maximise the reach of their data while ensuring security and privacy standards are maintained. “The digital advertising industry…

MEFApril 5, 2018

MEF @ MWC MWC18

What’s next for messaging? This is what big brands and operators think.

The move to rich messaging is ‘like going from black and white TV to colour’. So said ITV in a revealing panel conversation ’Digital Transformation 2.0 for the Consumer’ at MWC2018. MEF CEO Rimma Perelmuter hosted the session. Here is her recap… Last year, MEF identified a new kind of…

MEFApril 4, 2018

MEFTV MWC18

Member interview – Infinite Convergence on safe messaging at work

People have always gossiped about work. The difference now is that many of those conversations take place on mobile messaging apps – where they can be stolen or leaked. It’s a major headache. But it can be solved, says Anurag Lal, CEO of Infinite Convergence. He talked the MEF Minute……

MEFApril 2, 2018

Internet of Things MEFTV MWC18

Member Interview – ForgeRock on solving the IoT’s trust problem

If it’s easy for hackers to spoof smart devices, the IoT dream is doomed. ForgeRock is leading the charge to create an identity platform that will keep the hackers out. Its CTO Lasse Andresen spoke to MEF Minute… Whenever a person wants to transact with another person, he/she always has…

MEFMarch 29, 2018

Enterprise Communications MWC18 Workshop

MEF’s MWC18 messaging session: seven big questions wrestled

RCS. GDPR. OTT. CPaaS. So many acronyms! So much to discuss! At MWC last month, four of enterprise messaging’s deepest thinkers came together to debate the market’s biggest challenges. Here’s what they said. The audience arrived at MEF’s Future of Messaging panel session at MWC with the latest RCS update…

MEFMarch 27, 2018

MEFTV MWC18

Member interview – Syntonic

MEFTV speaks to Gary Greenbaum CEO & co-founder, and Rahul Agarwal, CTO & co-founder during MWC 2018, where they explain the background of Syntonic and how their business and the ecosystem is evolving for MNO’s and content service providers. Greenbaum, referring to the Syntonic & MEF panel held earlier that…

MEFMarch 26, 2018

The race to automate customer experiences across rich media messaging channels

Member interview – MMD Smart

Hungama’s Neeraj Roy on building a ‘Netflix for south Asians’

Member interview – Vas2Nets

Member Interview : zeotap

What’s next for messaging? This is what big brands and operators think.

Member interview – Infinite Convergence on safe messaging at work

Member Interview – ForgeRock on solving the IoT’s trust problem

Member interview – Syntonic

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